Member Since December 2021
Abhimanu (Abhi) is Co-Founder and CEO of CausalFunnel where he solves the problem of decreasing conversion in online sales due to polluted data and changing internet landscape.
The cookieless world might be discouraging for digital space owners at first, but I believe it can actually lead to more ingenious and innovative campaigns.
No matter how limited your business budget is, every company should find room for these essential line items. A business’s cash flow, especially during the pandemic, can get thin at times. In these cash-strapped periods, it’s vital for executives to make shrewd money decisions based on company values and goals. While saving money should be a priority in these situations, there are some parts of the business that shouldn’t be undercut. Below, members of Fast Company Executive Board each shared one thing executives should never skimp on, even on a tight budget.
The business world demands constant innovation, but when is the right time to unveil your "latest and greatest" ideas? Company innovation is an important part of a company’s growth. Without innovation, sales may become stagnant and customers may lose interest in seeing the same products or services offered after a long period of time. To ensure your business seems relevant and continues to excite your customers, adding new products or services becomes imperative. But when is the right time to introduce a new product? When should you launch that new marketing campaign? Here, 15 experts from Fast Company Executive Board shared their best advice for gauging whether now is the right time.
Uncover the hidden value of your anonymous visitors with our disruptive cookie-less AI that is proven with 240 million+ sessions every year. CausalFunnel’s intent prediction and persona based call-to-action can help convert the anonymous visitor traffic into orders and revenue using our innovative DeepID technology. We’ve delivered solid growth to our customers via our future proof causal platform despite the unreliability of sales channels, cookies getting phased out and ads getting expensive. Our customers have improved their conversion by anywhere between 25% to 800% and revenue by 20% to 110%: https://www.blog.causalfunnel.com.