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Adam Aharonoff

Senior Vice President and Chief Technology Officer, Cinch Home ServicesCinch Home Services

Fort Lauderdale, FL

Member Since September 2022


Technical Innovation


I am a Digital, Technology and Strategy Senior Executive with broad leadership expertise including engineering, business and product development along with end-to-end complex transformations across Fortune 500 companies. As Cinch Home Services’ Senior Vice President & Chief Technology Officer, I lead corporate IT and digital transformation strategies. In this role, I lead the digital technology and innovation roadmap through the establishment of Product, Software and Data Engineering practices to rapidly deliver game-changing experiences for our customers and partners. I am also responsible for technology operations, security and resilience services to successfully meet the needs of our customers and business lines. Prior to Cinch, I was Head of Digital Technology for AutoNation, the largest automotive retailer in the US. I was responsible for digital strategy, architecture and execution for the company’s interactive digital, CRM and custom development solutions with a focus on transformational digital engagement for online and in-store experiences. My technology and transformation experience also spans over 13 years with Accenture, where I served key clients such as Burger King, FedEx, Walgreens, AstraZeneca, and Walmart.

Published content

Keeping innovation alive amid market turndowns


Companies that embrace innovation even during difficult times and adapt to changing market conditions stand a higher chance of thriving during recessions.

Can artificial intelligence give traditional industries wings?


By harnessing the capabilities of AI, businesses in traditional sectors can unlock new realms of efficiency, innovation, and customer-centricity.

How to optimize your customer experience for different age groups


Investing in more sophisticated digital technologies is always exciting. But along the way, make sure you don't leave any parties behind as your customer cycle evolves.

Company details

Cinch Home Services

Company bio

Cinch Home Services is the leading home services company that makes it easy for everyone to enjoy their home to the fullest, regardless of whether they own or rent. Building upon 40 years of proven experience, Cinch uses smart, modern tools and an award-winning customer support network to remove the guesswork around preventing, diagnosing, and solving a wide variety of home-related issues. Cinch partners with expert technicians nationwide to provide unmatched service and value and continues to make strides with digital-forward strategies, platforms and initiatives that are modernizing home management services to address today's customer needs. Cinch strives to exceed owners, renters, real estate professionals and partners' expectations, every time. Cinch Home Services, a member company of The Cross Country Group, is headquartered in Boca Raton, FL. To learn more, visit



Area of focus

Home Services
Information Technology
Customer Service