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Aditya Arora

Head of Product, Marketing, Rewards and Customer AnalyticsCitiBank

Philadelphia, PA

Skills

Business Strategy
Analytics
Product Strategy

About

Product and transformation executive with over 15 years of experience in managing and building product portfolios for multi-billion-dollar financial services businesses. Experience spans across product strategy, advanced analytics, and marketing, where I spearheaded initiatives ranging from designing new financial products, entering new markets, segments & partnerships and re-engineering of pricing strategy and marketing programs for two fortune 100 companies with ~$500 Billion in assets. I also have been fortunate to get direct experience in governance, risk management and building marketing data infrastructure across Consumer and Small Business banking. A key focus of my leadership has been elevating talent, demonstrated by building enterprise-scale associate development programs during my time at Capital One and serving as an Executive Case interviewer for 5+ years to identify top strategic minds. Furthermore, my contributions are recognized externally through my work as a guest lecturer on analytics, a judge in various VC and young entrepreneur competitions and as a reviewer for analytics publications.

Company details

CitiBank

Industry

Corporate leadership

Company size

10,001 plus