Amit Mathradas

Member Since 2021

Amit Mathradas

President and COO


Seattle Area

Seasoned growth and turnaround focused Fortune 50 executive and COO. Experience in leading people, transformation, go to market strategies, and new business development for P&L’s ranging from $100M to $2B+. Strong understanding of B2B and B2C channels delivering synergies across both direct (online, tele/ field sales) and indirect (retail, VAR). Ability to build robust partnerships with the likes of Microsoft, MasterCard, Walmart and BestBuy. Proficient at connecting the dots and driving ideas from concept to cash. Kellogg MBA, global traveler and food enthusiast. Functional experiences include General and P&L management (for physical goods, SaaS and payments). In depth knowledge of the SMB and consumer space. Ability to lead high performing organizations, online and offline merchandising, omni-channel go to market strategy and execution.


  • Strategy
  • Go to Marketing Strategy
  • Product Management


November 4th, 2022

Why letting your leaders fail may be necessary for success

By embracing failure, you can reframe the way leaders feel about it. The goal should be to have failure seen as a risk that will always exist, but also as a necessary stepping stone to success.

July 14th, 2022

People who are nothing like you make the best mentors. Here’s why

In order to get the most out of mentorship, individuals must put serious thought and consideration into who could best serve them as a mentor.

March 29th, 2022

Leaders: how to know if you need to be a builder or an optimizer

Understanding the needs of your company will help you take on the leadership style necessary to drive innovation and fuel growth appropriately. 

March 7th, 2022

What bad leaders teach us about leadership

Leadership is multifaceted, requiring individuals to identify and learn from the positive and negative influences in their lives.



We’re building cloud-based tax compliance solutions to handle every transaction in the world. Imagine every transaction you make — every tank of gas, cup of coffee, or pair of sneakers, every movie ticket, meal kit, or streamed song, every sensor-to-sensor ping. Nearly every time you make a purchase, physical or digital, there’s an accompanying unique and nuanced tax compliance calculation. The logic behind calculating taxes — the rules, rates, and boundaries — is a global, layered, three-dimensional mess of complexity, with compliance dictated by governments and applied by every business, every day. Avalara works with businesses of all sizes, all over the world — from corner stores to gigantic global retailers — to calculate tax accurately and automatically, at speeds measured in milliseconds. That’s a massive technical challenge, in terms of scale, reliability, and complexity, and we do it better than anyone. That’s why we’re growing fast. Headquartered in Seattle, Avalara has offices across the U.S. and around the world, in Belgium, Brazil, Canada, India, and the U.K.


  • Sales Tax Automation
  • Sales Tax Compliance
  • Tax Return Filing Services