Member Since February 2022
Senior Marketing Leader with +27 years of Global Marketing and online experience working across different customer segments and different regions. Left Brain/Right Brain: My strong Engineering background provides me the foundation for problem solving and analytics, and my Marketing Master and experience allows me to use my creative side. (Creativity is my passion; numbers my reality check.) My focus for looking at ideas through the customer’s lens makes me a great asset to a marketing organization, by bringing solutions to business problems that will benefit the customer and the Company. Specialties: Marketing strategy, brand management, talent management, global online (UX, Site design, IA, development), global marketing, analytics, agency management, P/L management, demand generation, agile methodology, organizational change, develop and train talent, media buy, social media, digital media, programmatic media, customer journey, nurture strategy, field marketing, contact strategy, CRM
At AffiniPay, we’re continuously tackling exciting and interesting problems to define the direction of the financial technology industry and transform the way professionals get paid. Our drive to be leaders in fintech has fostered our fast-moving, growth-focused culture. We’ve assembled teams of highly collaborative problem solvers who are passionate about both personal and company growth. We are eager to create, work together, and do whatever it takes to get the job done. We also know that our people are our greatest asset and responsible for our ultimate success. As such, we invest in our team-members’ growth and development, recognize accomplishments, and celebrate successes together.