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Andrew Becks

Chief Strategy & Innovation Officer (CSIO) & Co-founder301 Digital Media

New Port Richey, FL

Member Since August 2023

Skills

Marketing Strategy
Advertising
Digital Media

About

Andrew is a seasoned marketing, media, and advertising professional, with over two decades of experience spanning the healthcare, biopharma, media, entertainment, and retail industries. He is the co-founder and Chief Strategy & Innovation Officer (CSIO) of 301 Digital Media, primarily overseeing campaign strategy, performance marketing, and functions as the primary client liaison for the company's enterprise clients and strategic partners. Andrew is focused on building and designing systems and processes to support the company’s clients’ needs, and navigate the ever changing digital and media space -- so that clients don't have to. Prior to co-founding 301 Digital Media, Andrew served in a variety of marketing and technology operations and leadership roles.

Published content

Creating a better workplace: 20 ways to leverage innovative technology

expert panel

Access to the right technology can transform the employee experience and ensure maximum productivity and innovation from your team. An exceptional workplace experience should be at the top of many companies' lists when it comes to attracting and retaining top talent. Company leaders are increasingly turning to cutting-edge technology to transform their workplaces for this reason. Here, Fast Company Executive Board members explore how forward-thinking leaders can harness the power of workplace technology to design a workplace experience that's both engaging and efficient. Read on to discover the key strategies and emerging trends that are turning workplaces into dynamic hubs of productivity and collaboration.

19 tips to communicate more effectively with your remote workers 

expert panel

Here's how to elevate company culture in a digital office environment. If you are new to leading a remote or hybrid company, you may find yourself struggling to bridge the gap between management and staff members who work from home to create trust and transparency. By the same token, if you're new to working for a remote employer, you may be feeling isolated if you're unable to connect with your new co-workers and management the way you initially envisioned when you were onboarded for your "dream job opportunity."  To help leaders and their remote teams communicate more effectively and improve their working relationships in no time, 19 Fast Company Executive Board members each share one new idea for building a better company culture in 2024.

12 cash flow strategies to grow or scale any small business 

expert panel

It's a tough economy. Implement these tips to help your company thrive. When you're trying to get a small-business operation off the ground, sometimes everyone on the team will need to work harder with less until you make a name for yourself and the cash is rolling in. Yet, there is something to be said for running a tight ship, being conservative about your business spending habits, and saving for a rainy day when business is booming. Below, 12 Fast Company Executive Board members each share one way that small-business leaders can effectively manage their cash flow and working capital to ensure they have the resources they need to grow or scale their companies as the economy dictates.

Here's how to end the WFH vs. return-to-work debate here and now

expert panel

Leading experts share 20 tips to help managers and their employees find a reasonable work-life balance that gets the job done.  Even before the COVID-19 crisis took the world by storm in 2020, managers at most companies were not promoting the idea of a remote or hybrid work culture environment. But when the Centers for Disease Control and Prevention issued a shelter-in-place mandate, employers had to quickly adjust their traditional policy.  Realizing the cost-effectiveness on both sides of the aisle, some companies have fully leaned into the idea of enabling employees to WFH and have never looked back while others continue to resist the idea when their staff members question whether they must commute from home just to sit inside a cubicle space. Below, 20 Fast Company Executive Board members weigh in on how employers can work with employees to find common ground and implement the right policies—aside from the current standard hybrid solution.

Are you confident or concerned about the future of AI in business?

expert panel

11 considerations to keep in mind as leaders reimagine their company's automotive strategies and mission to improve workflow processes and operations. As a business owner or leader, what are your biggest concerns about the future of AI and its impact on your industry? With the evolution of automation and machine learning tools becoming more and more powerful, many company professionals have voiced their opinions over the past several years—some in favor and some opposed.  There is also a fear of being left behind before it's too late. Below, 11 thought leaders from Fast Company Executive Board point out several factors that every leader should consider. They also weigh in on maintaining a better balance between the use of formulaic AI data and the human touch to monitor and inform the right decision-making process to enhance an organization's brand awareness through its consistent, authentic messaging.

Predicting the top 5 digital marketing trends for 2024

article

With the end of a busy year on the horizon, here are five predictions about what marketers can expect to see in 2024.

Company details

301 Digital Media

Company bio

301 Digital Media is a full-service performance marketing and media agency based in Tennessee, with team members around the country. 301 Digital Media’s value proposition is not to see themselves as a traditional agency, but as an extension of their clients’ team, offering clients access to an embedded team of full-scale marketing experts at any time. 301 Digital Media seeks to deliver the best results by putting the client’s best interests at the heart of all they do. With support for clients in the US, EU, Canada, UK, Australia, New Zealand, and beyond, 301 Digital Media is a global agency well-versed in compliance for highly regulated industries -- from biopharma to finance, technology, legal services, restaurants, and hospitality to nonprofit organizations.

Industry

Marketing & advertising

Area of focus

Advertising
Digital Media
Marketing