Barry Fiske

Member Since 2021

Barry Fiske

CXO, Global Experience & Innovation

Merkle

Boston Area

I am a senior Experience Transformation Leader and Chief Creative Officer with a passion for helping brands elevate their customer relationships and transform their customer experience through innovative combinations of technology and design. My global creative experience teams deliver Connected Commerce, Product Innovation, Service Design, Performance Marketing and Orchestrated Services to help our clients seize every competitive advantage digital can provide. Over my various executive roles, I have established a track record of building and motivating high-performance teams, driving business growth, elevating a company’s creative reputation, mentoring next generation talent, and piloting cutting-edge innovation. As an advocate for Lean Start-Up and Agile Design Thinking, I believe in the combined power of technology and design to transform people’s lives, create immense value for brands, and solve the world’s biggest problems.


SKILLS

  • Creative Direction
  • Experience Design
  • Digital Strategy

RECENT CONTENT

March 21st, 2023

Launching a podcast? Here are 13 factors for leaders to consider

It starts with the right topic and a diverse group of thought leaders.

March 9th, 2023

10 ways leaders can encourage team collaboration instead of competition

Apply these tips to keep employees motivated without comparing themselves.

March 1st, 2023

12 tips to boost brand awareness and attract social influencers

Business experts discuss their media communication strategies.

February 17th, 2023

13 bad habits that keep business leaders from succeeding

Get over yourself and trust your team.


COMPANY INFO

Merkle

We are a collection of problem solvers, artists, technologists, and passionate, creative minds. We are commerce, customer experience and performance marketing experts. There isn’t an inch of the digital commerce terrain we haven’t explored. For more than two decades, we’ve helped world-class organizations transform and grow their businesses. We bring together exceptional expertise, people passionate about commerce, and proven processes to create a boutique experience at enterprise scale. We are large enough to support multinational organizations and nimble enough to accelerate growth for small and mid-sized businesses.


AREA OF FOCUS

  • E-Commerce
  • Product Design
  • Service Design

INDUSTRY

Creative design