About
Barry was recently appointed as Inuvo’s President in May 2023. Barry brings more than three decades of experience leading innovative marketing agencies, while delivering growth and enhanced value for stockholders. Most recently, he served as CEO of Media Kitchen, an award-winning full-service communications planning and buying agency, which is a member of the Stagwell Media Network, with offices in New York City, Minneapolis, Toronto, Montreal, and Stockholm. Under Mr. Lowenthal’s leadership, Media Kitchen became an industry-recognized digital media leader with a global team of over 100 associates and hundreds of millions of dollars in client billings. The company maintained consistent EBITDA growth and double-digit margins. Media Kitchen merged with MMI Agency in 2022.
Barry Lowenthal
Published content
expert panel
It’s often the small, everyday habits that cause the biggest frustrations at work. While technical skills and polished communication matter, it’s self-awareness that often sets people apart as strong teammates and effective leaders. Still, plenty of professionals fall into patterns—like talking over others, missing details, or failing to follow through—that make collaboration harder than it needs to be. These habits might seem harmless in the moment, but over time, they can lead to confusion, slow progress, and strained working relationships. To that end, 20 Fast Company Executive Board members share the business protocol pet peeves they wish more people would recognize (and overcome) to create a more respectful, productive workplace.
expert panel
While inspiration and influence are both powerful tools, they don’t always mean the same thing or lead to the same results. At their core, both inspiration and influence aim to move people—but how they do so, and what follows, can vary dramatically. For leaders, choosing between (or balancing) the two can shape not only how others respond, but also how trust, motivation and lasting impact are built. Some see inspiration as the deeper force, igniting internal purpose, while others view influence as the practical key to decision-making and action. Below, 20 members of Fast Company Executive Board share how they view the distinction between inspiration and influence, and which they believe carries more weight in effective leadership.
expert panel
Your first big interview with the press can feel intimidating, but the right preparation can turn it into a defining moment for you as a brand leader. Whether it’s a podcast, panel, or live social media event, stepping into the spotlight for the first time as a brand leader can feel like walking into a conversation where everyone else already knows the script. But with the right preparation, these moments can become powerful opportunities to share your story, connect with your audience, and elevate your company’s message. From refining your talking points to embracing authenticity and learning to handle tough questions, small adjustments can make a big impact. To help you feel confident and prepared, 20 Fast Company Executive Board members share their best advice for first-time brand leaders getting ready for a media interview or public appearance.
expert panel
A successful product launch doesn't happen overnight. Take the time to get it right. In today's fast-moving world, it takes a spark of creativity to develop a unique product or service that will have a profound impact in the marketplace. But without a clear vision and structured path to take an idea from inception to execution, it won't make it across the finish line. However, breaking down the innovation process into manageable stages can help companies systematically develop solutions that address real-world pain points and create true value for every stakeholder involved. Here, 15 leading experts from Fast Company Executive Board each list the common mistakes some companies make when trying to innovate, and why these practices should be avoided.
expert panel
For new leaders and entrepreneurs, success depends not just on innovation but on adaptability, resilience, and human connection. The modern marketplace is fast-moving, tech-driven, and constantly evolving. The business landscape looks a lot different than when today's top leaders first got their start, and the lessons they've learned along the way can help inform the leadership approaches of future executives and entrepreneurs. Below, 20 Fast Company Executive Board members share their best advice for the next generation of business leaders. From embracing failure to building authentic relationships, these insights can help rising professionals lead with purpose and thrive in an ever-changing world.
expert panel
If your business reputation is lacking, consider the following factors to work on building it up. Executives are the face of their companies, and their presence in the market can influence everything from partnerships to consumer trust. But what happens if that presence is lacking? Below, 10 business leaders of Fast Company Executive Board explain why market visibility is necessary and discuss key tips for other professionals looking to expand their business influence.
Company details
Inuvo, Inc
Company bio
Inuvo is a market leader in artificial intelligence, aligning and delivering consumer-oriented product and brand messaging strategies online based on powerful, anonymous, and proprietary consumer intent data for agencies, advertisers, and partners.