Member Since October 2023
Skills
About
As President and Founder of Moss Networks, Bonnie brings a vital combination of knowledge, experience and passion to every client engagement. Established in 2003, Bonnie helps a wide array of technology, ad tech, e-commerce, B2B and payments companies raise their public profiles, develop thought leadership, and establish the executive team as authorities within their sectors. Bonnie has built and nurtured a team of PR, marketing communications, and social media specialists who provide expert-level services that exceed business growth objectives.
Bonnie Moss
Published content
expert panel
These strategies can help you forge good relationships with the press and encourage positive PR for your business. Media coverage and strong press relationships are often essential for elevating your company's public-facing profile. But how do you effectively engage with the press and create a business relationship that benefits both parties? Below, Fast Company Executive Board members offer their best tips for leaders who want to connect with journalists and secure valuable media exposure. Read on for their recommendations on navigating press relations and securing positive media coverage.
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When you understand how buyers make purchasing decisions now, you can develop content that helps your company stand out before and during their research phase.
expert panel
Industry experts share top tips to make your mark in business and continue to move ahead. When your brand is competing in a saturated market, it's important to figure out how to stand out from other businesses. But it's not about being the loudest voice online or placing out-of-home advertisements. Standing out is most effective when leaders do their research to understand who they are talking to and what will resonate with their audience. Below, 20 Fast Company Executive Board members each provide one successful tactic for reaching the right audience and staying visible in a crowded market without being spammy or offensively persistent.
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B2B companies should be looking to thought leadership to build credibility and community with customers.
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Smaller budgets, shifting spend priorities, and more intense competition require a rethink for more effective PR in 2024.
Company details
Moss Networks
Company bio
Founded in 2003, Moss Networks has delivered comprehensive and unified PR, marketing communications and social media services to companies in the digital ad tech, e-commerce, payments, high tech and workflow automation, consulting, B2B, and CPG sectors. Our unique network of talented experts bring decades of experience and extensive expertise in critical skills including competitive, market and gap analysis, brand development, content development and strategies, thought and industry leadership, etc. The agile and proactive communication specialists at Moss Networks work diligently to get our client’s voices heard and seen as industry experts in the press. Our team is dedicated to delivering forward-thinking PR initiatives for brands with a foundation of inspired vision, audience knowledge, original concepts, and attention to detail.