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Cathy Graham's avatarPerson

Cathy Graham

Executive Vice PresidentDesert Financial Credit Union

Phoenix, AZ

Member Since May 2024

Skills

Coaching
Strategy
Public Speaking

About

I am an executive leader in the financial services industry. I came up through marketing and also have a strong background in developing corporate strategy. Today, my passion is coaching and developing leaders, with an emphasis on working parents and women. Whether it's at work, volunteering on a board or in my personal life, I have a 2-word job description - be helpful. I am passionate about causes that support mental health, domestic violence survivors and children in the community. My life goals include doing a TED Talk, writing a book and becoming a certified executive coach. I also enjoy spending time with my amazing daughter and two beautiful granddaughters. Superpowers include lip synching, 70s and 80s song lyrics, movie trivia and showing love through food.

Published content

My victim jacket

article

My victim jacket

Nov 22, 2024

A victim jacket is a protective measure that prevents the wearer from feeling accountable for their situation in any way. 

Facing a roadblock? Here's how 20 execs overcome obstacles

expert panel

When the going gets tough, these leading experts have had the tenacity to keep it moving through each struggle. Taking on a leadership role in the workplace may seem like a daunting task if you don't have the right mindset. You'll need to address just as many challenges as the wins you celebrate—so it's not a position designed for the faint of heart. If you're feeling frustrated, overwhelmed, or underappreciated, it's essential to prioritize what matters most, take a step back, and consider the bigger picture. There is usually a silver lining in most situations. Whether you decide to stay in the game for the long haul and find the best solution, or you're ready to take a risk and consider your next career move, the experts from Fast Company Executive Board describe how they've maintained their own positivity during a difficult time in their career. Below are 20 best practices to help other professionals do the same.

18 expert tips for mastering your next media interview

expert panel

Here's what it takes to ace your next press interview, according to experts. When preparing for an interview on a live or on-demand platform, it's important to focus on both content and delivery. Whether you’re an introvert who prefers careful planning or an extrovert who feeds off energy, preparing yourself for an upcoming interview can ensure that you're represented accurately and positively.  From refining your key messages to honing your body language, there are a few things you can do to get yourself interview-ready. To that end, Fast Company Executive Board members share tried-and-true tips to ensure you’re ready to make the most of your time in the spotlight.

There's a hole in your bucket

article

Here's how leaders can ensure their talents aren't "leaking."

17 ways leaders without natural charisma can make a positive impact on employees

expert panel

Charisma can't always be taught, but leaders can still make a big impact without it. Not every impactful leader is a naturally charismatic "people-person." At its core, leadership is about connecting with and inspiring others, and this can be done through various approaches. Here, Fast Company Executive Board members explore how leaders can make a positive impact without forced charisma. If you’re a more reserved or introverted person, these helpful strategies can help you make a meaningful and positive impact on your team just by being yourself.

The power of the playlist

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Here's how the right playlist can transform your mental health—and even enhance your leadership skills.

Company details

Desert Financial Credit Union

Company bio

Desert Financial is Arizona's largest credit union, serving over 450,000 consumers. With an emphasis on empowering financial well-being, Desert Financial aspires to help people to have a positive and hopeful outlook on their financial future.

Industry

Corporate leadership

Area of focus

Community Service
Marketing and Investing
Insurance and Financial Products

Company size

1,001 - 5,000