Member Since February 2024
Skills
About
From engineer to boardroom leader, I bring 20+ years of experience driving growth for startups and Fortune 100 companies like Dell, Citi, and IBM. My career is a story of growth. I attribute my success to my curiosity, engineering background, and marketing savvy. Always up for a challenge, I have managed global P&Ls of up to $3 billion, achieved successful exits for four companies, and even built a thriving marketing consultancy from the ground up. The secret sauce? Striking the perfect balance between planning and action. I craft data-driven strategies, lead with empathy to build strong teams, and execute to deliver results and exceed expectations (with innovation, content, and customer experience awards to prove it!). My expertise is in high demand. Guest lecturing at Columbia Business School provides a platform to share insights and inspire future leaders. I also am quoted in and contribute to influential publications like the Wall Street Journal, Harvard Business Review, Forbes, and more. My journey in marketing began with a spark of ingenuity and a yearning to understand the human connection with products. Equipped with an engineering background, I dove headfirst into the world of startups as a coder. However, a deeper fascination soon emerged – the art and science of translating customer needs into successful products and experiences. This realization propelled me into product and marketing leadership roles. My commitment to excellence extends beyond my professional endeavors. I contribute to the advancement of women in business by serving as the Board Chair of Columbia Business School's Women's Circle, a robust network of over 14,000 alumnae. Mentoring startups through the NASDAQ Entrepreneurial Center allows me to share my expertise and empower the next generation of entrepreneurs. This pursuit of knowledge doesn't stop at formal education. I am a continuous learner, constantly seeking ways to expand my skill set. My commitment to staying at the forefront of the industry is evidenced by my various certifications in business analytics, Python, and innovation.
![Christine Alemany's avatar](/profile/_next/image?url=https%3A%2F%2Fs3.amazonaws.com%2Fcco-avatars%2F1d8c9a9e-2ea8-4afc-9bc2-d2db5fe9ee23.png&w=128&q=75)
Christine Alemany
Published content
![Building trust and connection: Digital empathy for remote leaders](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.com%2Fimage%2Fupload%2Ff_auto%2Cq_auto%2Cc_fit%2Fwp-cms-2%2F2024%2F08%2Fbuilding_trust_and_connection_digital_empathy_for_remote_leaders-1.jpg&w=3840&q=75)
article
Here are five ways forward-thinking leaders can master digital empathy and transform their organizations.
![17 steps to align biz marketing strategies with company core values](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.com%2Fimage%2Fupload%2Ff_auto%2Cq_auto%2Cc_fit%2Fwp-cms-2%2F2024%2F08%2Ffceb-ep-1920x1080-17_steps_to_align_biz_marketing_strategies_with_company_core_values.jpg&w=3840&q=75)
expert panel
Employee buy-in is key to delivering the right message to current and potential customers. In the growing world of misinformation and declining B2C trust, companies must remain vigilant to ensure the messaging their brand is communicating internally and externally is exceeding the core standards they truly represent and continue to live up to. Keeping employees educated about their role and stake in demonstrating their company's mission and goals through their daily work practices is essential to ensure alignment and engagement across the entire establishment. If your digital and traditional messaging strategies are not consistent with what the company stands for, 17 leaders from Fast Company Executive Board each offer one step to preserve the authenticity of marketing practices and company core values.
![How can employees advocate for themselves at work?](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.com%2Fimage%2Fupload%2Ff_auto%2Cq_auto%2Cc_fit%2Cw_1024%2Ch_1024%2Fwp-cms-2%2F2024%2F04%2Ffceb-ep-1920x1080-How_can_employees_advocate_for_themselves_at_work.jpg&w=3840&q=75)
expert panel
Business leaders teach professionals 18 smart, practical ways to speak up and get ahead. Whether they're just starting out in their industry of choice or have been at it for several years, it's natural for career-minded, ambitious individuals to keep an eye on opportunities that could give them an edge in their professional lives. But, in order to keep their skin in the game and gain the respect of their leaders and coworkers, it's essential for employees to first build trust in their capabilities if they want like-minded colleagues to buy into the contributions they are trying to make. To help you speak up about your concerns or ideas, 18 Fast Company Executive Board members share their best practices with other workers who wish to present their ideas and become a better advocate for themselves at their current place of business.
![Entrepreneurship 101: 12 tips to help business owners succeed](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.com%2Fimage%2Fupload%2Ff_auto%2Cq_auto%2Cc_fit%2Fwp-cms-2%2F2024%2F04%2Fentrepreneurship_101_12_tips_to_help_business_owners_succeed-.jpg&w=3840&q=75)
expert panel
Apply these methods to build a successful company in today's marketplace. Launching a startup company may seem like a daunting task at the beginning, especially when you're juggling so many responsibilities all at once. You may be feeling overwhelmed, but if you work strategically to find the right balance and remain focused, the decisions you make about going into business will be worth it all in the long run. To share some encouragement, experts from Fast Company Executive Board weigh in on the countless ways every business owner can turn their personal experiences (upbringing, hardships, or financial setbacks) into business opportunities they'll be proud to put their name on.
![16 tips to make a greater impact on your local business community](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.net%2Fimage%2Fupload%2Fw_1280%2Cf_auto%2Cq_auto%2Cfl_lossy%2Fwp-cms%2Fuploads%2F2024%2F03%2Ffceb-ep-1920x1080-16_tips_to_make_a_greater_impact_on_your_local_business_community--scaled.jpg&w=3840&q=75)
expert panel
Here's how to build better relationships with your community workforce, local government, and area businesses. There is much to consider when company leaders begin negotiating and collaborating with local governments to possibly open headquarters in a new or unfamiliar area. It's not only about understanding the potential target audience, but it's also about protecting, respecting, and maintaining the workforce and consumer pipeline that already occupies the community. All brands must be aware of the direct impact and responsibility that comes with settling into the cities they plan to conduct business in worldwide. Here, 16 experts from Fast Company Executive Board offer tips to help business leaders execute their grand opening plans without a hitch—and with the local community's connection and buy-in.
Company details
Thrv Advisors
Company bio
Christine is a visionary leader and sought-after keynote speaker who empowers organizations of all sizes to thrive in today's rapidly changing world. Her ability to connect complex ideas with real-world challenges makes her an impactful advisor and a captivating speaker. With a deep understanding of the forces shaping today’s competitive landscape, she offers practical strategies ton embrace change, build trust and loyalty, and create a positive impact.