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Christine Alemany's avatarPerson
Member Leader

Christine Alemany

Chief Growth OfficerThrv Advisors

New York, NY

Member Since February 2024

Skills

Martech
Integrated Marketing
Product Management

About

From engineer to boardroom leader, I bring 20+ years of experience driving growth for startups and Fortune 100 companies like Dell, Citi, and IBM. My career is a story of growth. I attribute my success to my curiosity, engineering background, and marketing savvy. Always up for a challenge, I have managed global P&Ls of up to $3 billion, achieved successful exits for four companies, and even built a thriving marketing consultancy from the ground up. The secret sauce? Striking the perfect balance between planning and action. I craft data-driven strategies, lead with empathy to build strong teams, and execute to deliver results and exceed expectations (with innovation, content, and customer experience awards to prove it!). My expertise is in high demand. Guest lecturing at Columbia Business School provides a platform to share insights and inspire future leaders. I also am quoted in and contribute to influential publications like the Wall Street Journal, Harvard Business Review, Forbes, and more. My journey in marketing began with a spark of ingenuity and a yearning to understand the human connection with products. Equipped with an engineering background, I dove headfirst into the world of startups as a coder. However, a deeper fascination soon emerged – the art and science of translating customer needs into successful products and experiences. This realization propelled me into product and marketing leadership roles. My commitment to excellence extends beyond my professional endeavors. I contribute to the advancement of women in business by serving as the Board Chair of Columbia Business School's Women's Circle, a robust network of over 14,000 alumnae. Mentoring startups through the NASDAQ Entrepreneurial Center allows me to share my expertise and empower the next generation of entrepreneurs. This pursuit of knowledge doesn't stop at formal education. I am a continuous learner, constantly seeking ways to expand my skill set. My commitment to staying at the forefront of the industry is evidenced by my various certifications in business analytics, Python, and innovation.

Published content

11 brand strategies to ensure product and service quality control

expert panel

Implement these expert tips to maintain customer satisfaction and grow your business at the same time. When a company comes to market during the early stages, it's essential to remain laser focused on the brand's mission to attract customers who will remain loyal for the long term. But as a business scales, it can sometimes lose sight of product or service quality and consistency. To help business leaders prevent this from happening, 11 members from Fast Company Executive Board offer their best practices to ensure you maintain quality as you grow.

16 key considerations for companies hiring international talent

expert panel

By addressing certain key factors and planning for anticipated challenges, organizations can successfully tap into global talent. Hiring internationally brings both exciting opportunities and unique challenges. As companies consider a truly global talent pool, they must also consider the legal and regulatory requirements to ensure compliance in each country. Additionally, cultural differences, language barriers and time zone variances can impact effective team collaboration and communication. To leverage the benefits and mitigate the challenges of hiring international talent, the members of Fast Company Executive Board share key considerations to keep in mind.

14 ways business marketers can campaign responsibly alongside AI

expert panel

When used correctly, consider AI technology as a minor contributor to your daily workflow, not a major threat to your current role. Marketing is all about the creative process of the human mind, but after so many years of coming up with brand campaigns, it's not surprising that new ideas can sometimes grow stale. That's where the evolution of AI tools comes in.  Whether companies are using artificial intelligence to gauge a potential customer base or to spark an attention-grabbing subject line in the latest email newsletter, most teams realize the benefits of utilizing AI responsibly to personalize their brand communications and increase their daily productivity with the help of automation. To demonstrate how AI tools have improved their quality of work life and technological mindset, 14 members from Fast Company Executive Board each offer one specific way marketers can treat AI as a "tool in the shed" to support their creative outlet process, not take it away.

Unlocking growth: Five keys to make your data sing

article

Data storytelling, the art of weaving insights and statistics into engaging narratives, has become a critical skill for executives across sectors.

15 solutions to help brand leaders debunk misinformation

expert panel

Here's how to stop the lies from spreading and keep loyal consumers updated on what's correct. When it comes to maintaining a positive image and authentic brand reputation, company leaders need to control their narrative before someone on the outside tries to spin their own tales about the brand in a non-appealing way. Here, 15 brand leaders from Fast Company Executive Board each share their most effective strategies to combat misinformation and ensure the integrity of information in an era of digital manipulation.

Building trust and connection: Digital empathy for remote leaders

article

Here are five ways forward-thinking leaders can master digital empathy and transform their organizations.

Company details

Thrv Advisors

Company bio

Christine is a visionary leader and sought-after keynote speaker who empowers organizations of all sizes to thrive in today's rapidly changing world. Her ability to connect complex ideas with real-world challenges makes her an impactful advisor and a captivating speaker. With a deep understanding of the forces shaping today’s competitive landscape, she offers practical strategies ton embrace change, build trust and loyalty, and create a positive impact.

Industry

Technology

Company size

1,001 - 5,000