Skills
About
Diana Florescu is the CEO and Founder of mediaforgrowth (MFG), a multi-media investment firm operating one of the leading U.S. media capital funds. She is a trailblazer in the media-for-equity investment model, an innovative approach that pairs venture capital with strategic media to accelerate consumer brands' growth. As part of MFG she also advised on the creation of MMC, the first independent media capital fund in the U.S., where she played an instrumental role in designing and deploying the fund. Before launching MFG, Diana led global marketing and growth strategy at Startupbootcamp and Rainmaking, two of the world’s largest early-stage investors and venture studios, operating over 20 accelerators in 15+ countries. She has built go-to-market strategies for startups and advised top-tier VC firms, accelerators, and innovation consultancies worldwide. In 2022, Diana was recognized on the Forbes 30 Under 30 Europe list in Media & Marketing. She holds a Master’s Degree in Technology Entrepreneurship from University College London (UCL).
Diana Florescu
Company details
MFG (mediaforgrowth)
Company bio
MFG is the leading international media capital investment platform. It provides strategic capital to growth-stage consumer brands through a media-for-equity model. With millions of dollars in premium media assets and reach across all of the U.S. households, MFG scaled brands with high-impact TV, streaming, digital, print, and OOH campaigns. The US fund invests on average $5M via flexible tranches, co-investing through equity, SAFEs, or convertible notes while also offering media planning, creative support, and performance tracking. MFG runs its in-house media capital intelligence platform - MFG Deal Hub - to help our founders, media companies, and investors navigate the Media Capital landscape: https://deals.mediaforgrowth.co/database