Skills
About
Erin Nourijanian is a seasoned professional with a remarkable track record in marketing and entertainment for over a decade. As Vice President at UBS Arena, Erin has played a pivotal role in shaping marketing strategies for the newest and award-winning arena in the New York Metropolitan area, located at Belmont Park. Before her role at UBS Arena, Erin was the Senior Director of Marketing at NYCB LIVE, home of The Nassau Veterans Memorial Coliseum. Here, she led the transformation of the arena's branding following extensive renovations, culminating in the venue's receipt of the Discover Long Island's Tourism Trailblazer Award. Before venturing into the arena world, Erin held the position of Director of Marketing at Webster Hall, an iconic historical club venue known worldwide. Under her guidance, the venue won Pollstar's 2016 Nightclub of the Year award, solidifying its status as the #1 club-sized venue in New York. Erin's journey in marketing began with her work in radio marketing and promotions with JVC Broadcasting & Connoisseur Media. Her passion for exploration took her to Armenia in 2013, where she contributed to the Armenian Benevolent Union's YSIP work program. Erin's dedication to education is equally impressive. She earned her Bachelor's in Business from Five Towns College and pursued further studies, completing her Masters in Marketing at the Zicklin School of Business at CUNY Baruch. She has studied elementary Spanish, Armenian, and French. In addition to her professional and academic pursuits, Erin is an Adjunct Professor at her alumnus Five Towns College and has had the privilege of guest speaking at other esteemed institutions, including New York University, Hofstra University, and Adelphi University. Erin is also a sitting member of the Forbes Communications Council and the Fast Company Executive Board. Beyond her career, affiliations, and speaking engagements, Erin is highly interested in athletics, having completed seven half marathons and several bike tours.
Erin Nourijanian
Published content
expert panel
Your first big interview with the press can feel intimidating, but the right preparation can turn it into a defining moment for you as a brand leader. Whether it’s a podcast, panel, or live social media event, stepping into the spotlight for the first time as a brand leader can feel like walking into a conversation where everyone else already knows the script. But with the right preparation, these moments can become powerful opportunities to share your story, connect with your audience, and elevate your company’s message. From refining your talking points to embracing authenticity and learning to handle tough questions, small adjustments can make a big impact. To help you feel confident and prepared, 20 Fast Company Executive Board members share their best advice for first-time brand leaders getting ready for a media interview or public appearance.
expert panel
19 business leaders debate whether traditional email is outdated, or if it still has its place. With the evolution of today's digitized world, having tools like SMS and MMS text messaging, and various social media platforms at our fingertips, provides instant gratification in communication. But there is a time and space for everything—and that's where email comes in as what some leaders still consider a reliable, professional and safe method to connect. Below, 19 experts from Fast Company Executive Board weigh in on the relevancy of email communication for business, networking, and personal purposes in 2025.
expert panel
If staff members are unhappy and burnout, lean into these expert strategies to increase their morale and strengthen team relations. Employee workplace winter blues are more common than not—especially after the holiday season ends and spring seems so far off. But if employee disengagement continues to linger, or workflow patterns are lagging, there may be more going on than meets the eye that a leader must address. Employee wellness should actually begin from the top down, with leadership teams demonstrating their commitment to improving the entire organization's culture. To encourage a positive mindset and regain trust, 20 Fast Company Executive Board members each share a strategy to promote employee wellness and reduce absenteeism on the job.