Do I Qualify?
Erin Nourijanian's avatarPerson

Erin Nourijanian

Vice President, Marketing

New York, NY

Member Since December 2024

Skills

Marketing
Marketing Strategy
Branding

About

Erin Nourijanian is a seasoned professional with a remarkable track record in marketing and entertainment for over a decade. As Vice President at UBS Arena, Erin has played a pivotal role in shaping marketing strategies for the newest and award-winning arena in the New York Metropolitan area, located at Belmont Park. Before her role at UBS Arena, Erin was the Senior Director of Marketing at NYCB LIVE, home of The Nassau Veterans Memorial Coliseum. Here, she led the transformation of the arena's branding following extensive renovations, culminating in the venue's receipt of the Discover Long Island's Tourism Trailblazer Award. Before venturing into the arena world, Erin held the position of Director of Marketing at Webster Hall, an iconic historical club venue known worldwide. Under her guidance, the venue won Pollstar's 2016 Nightclub of the Year award, solidifying its status as the #1 club-sized venue in New York. Erin's journey in marketing began with her work in radio marketing and promotions with JVC Broadcasting & Connoisseur Media. Her passion for exploration took her to Armenia in 2013, where she contributed to the Armenian Benevolent Union's YSIP work program. Erin's dedication to education is equally impressive. She earned her Bachelor's in Business from Five Towns College and pursued further studies, completing her Masters in Marketing at the Zicklin School of Business at CUNY Baruch. She has studied elementary Spanish, Armenian, and French. In addition to her professional and academic pursuits, Erin is an Adjunct Professor at her alumnus Five Towns College and has had the privilege of guest speaking at other esteemed institutions, including New York University, Hofstra University, and Adelphi University. Erin is also a sitting member of the Forbes Communications Council and the Fast Company Executive Board. Beyond her career, affiliations, and speaking engagements, Erin is highly interested in athletics, having completed seven half marathons and several bike tours.

Published content

20 tips to boost employee wellness and lower absentee rates 

expert panel

If staff members are unhappy and burnout, lean into these expert strategies to increase their morale and strengthen team relations.  Employee workplace winter blues are more common than not—especially after the holiday season ends and spring seems so far off. But if employee disengagement continues to linger, or workflow patterns are lagging, there may be more going on than meets the eye that a leader must address. Employee wellness should actually begin from the top down, with leadership teams demonstrating their commitment to improving the entire organization's culture. To encourage a positive mindset and regain trust, 20 Fast Company Executive Board members each share a strategy to promote employee wellness and reduce absenteeism on the job.