Member Since 2021
Building a platform to improve customer experiences. Always putting small businesses first.
There’s a huge difference in the level of commitment to acting on customer insight—and there’s a huge difference in where it can take you as a business.
Some regular practices may seem harmless but can hinder your effectiveness as a leader.
The holiday season may bring an influx of sales to your e-commerce business, but the right strategies can keep your customers coming back even in the off-season.
No entrepreneur starts their business journey knowing everything, so it helps to have some hints from those who have walked the path before them.
The growing popularity of livestreamed video content can give businesses a great new way to connect with customers.
A conversation with an underperforming employee is a delicate situation that must be handled with care.
How to use customer experience automation to the best of your ability.
You can't improve what you don't measure, so make sure you're keeping an eye on your customer experience metrics.
Every professional story includes some mistakes and missteps—including the stories of successful entrepreneurs and business leaders.
Today’s consumers want to engage with the human beings behind a brand, not faceless corporations.
Artificial intelligence has the potential to streamline everything from data science to content creation.
Research shows that the pandemic has disproportionately affected the well-being and careers of people of color, and employers need to implement measures to mitigate that impact.
ActiveCampaign's category-defining Customer Experience Automation Platform (CXA) helps over 145,000 businesses in 170 countries meaningfully engage with their customers. The platform gives businesses of all sizes access to 500+ pre-built automations that combine email marketing, marketing automation and CRM for powerful segmentation and personalization across social, email, messaging, chat and text. Over 100,000 of ActiveCampaign's customers use its 850+ integrations including Microsoft, Shopify, Square, Facebook, and Salesforce. ActiveCampaign scores higher in customer satisfaction than any other solution in Marketing Automation, CRM, and E-Commerce Personalization on G2.com and is the Top Rated Email Marketing Software on TrustRadius. Pricing starts at just $9/month.