Marina Cvetkovic

Member Since 2021

Marina Cvetkovic


Heimann Cvetkovic & Partners

New York City Area

I am an award-winning leadership advisor and executive coach with 15+ senior business experience working for worldโ€™s leading organizations. My expertise is accelerating performance of executives and top teams (CEO/ET/Board) through: โœ” 1-1 ๐‘ฌ๐’™๐’†๐’„๐’–๐’•๐’Š๐’—๐’† ๐‘ช๐’๐’‚๐’„๐’‰๐’Š๐’๐’ˆ: Executive Transitions | Stakeholder Influence | Executive Positioning and CEO Branding | High Performing Board Members. Apply to work with me 1-1 : โœ” ๐‘ณ๐’†๐’‚๐’…๐’†๐’“๐’”๐’‰๐’Š๐’‘ ๐‘จ๐’๐’๐’Š๐’‚๐’๐’„๐’† ๐‘ท๐’“๐’๐’ˆ๐’“๐’‚๐’Ž ๐’‡๐’๐’“ ๐‘ป๐’๐’‘ ๐‘ป๐’†๐’‚๐’Ž๐’”: Team coaching program focused on strengthening the Leadership Alliance - authentic, intentional and committed relationship between the leadership team members, starting with the CEO and the Chairman of the Board โœ” ๐‘ต๐’†๐’™๐’•๐‘ฎ๐’†๐’ ๐‘จ๐’…๐’—๐’Š๐’”๐’๐’“๐’š ๐’‡๐’๐’“ ๐‘ฌ๐’™๐’†๐’„๐’–๐’•๐’Š๐’—๐’†๐’” ๐’‚๐’๐’… ๐‘ป๐’๐’‘ ๐‘ป๐’†๐’‚๐’Ž๐’”: I support executives and leadership teams by connecting them with a hand-selected group of global elite NextGen leaders offers for targeted analysis, reverse mentoring or rapid consulting ๐’๐„๐‹๐„๐‚๐“ ๐๐”๐’๐ˆ๐๐„๐’๐’ ๐‚๐‘๐„๐ƒ๐„๐๐“๐ˆ๐€๐‹๐’ โ€ข 15+ years of senior executive experience in Big 4, financial services, executive search and leadership consulting across Europe and US (PwC; Swiss Re; Heidrick & Struggles). Prior leadership roles include Head of Finance, VP Strategy and Innovation, Chief of Staff to the CEO โ€ข In 2019 won the โ€œFiNext Awardโ€ in Orlando, Florida โ€ข Studied Digital Transformation Strategy at Berkley, Cybersecurity at Harvard, Board Governance at Wharton and Future of Work at the World Bank. MSc in Economics/CFA ๐’๐„๐‹๐„๐‚๐“ ๐‚๐Ž๐€๐‚๐‡๐ˆ๐๐† ๐‚๐‘๐„๐ƒ๐„๐๐“๐ˆ๐€๐‹๐’ โ€ข MG100 member alongside Dr. Jim Kim, Alan Mulally and other top 100 selected leaders in the world โ€ข Certified Professional Coach (Institute of Excellence in Professional Coaching in NYC) โ€ข Certified Coach Supervisor (Daniel Goleman Emotional Intelligence Coaching Certification) ๐’๐„๐‹๐„๐‚๐“ ๐“๐‡๐Ž๐”๐†๐‡๐“ ๐‹๐„๐€๐ƒ๐„๐‘๐’๐‡๐ˆ๐ โ€ข Official Member of the Forbes Coaches Council โ€ข TEDx Speaker and Founder in NYC โ€ข Keynote speaking: TEDx, The Conference Board Executive Coaching Conference in NYC, CoachSource Summit in London, Strategy & Innovation World Forum in NYC, Global Insurtech Leaders Summit in NYC and many others โ€ข Published: ICF, Forbes, Amex, UBS, Insurance Thought Leadership and others โ€ข Board Service: Governance Matters in NYC, Rutgers University Center for Innovation and others MARINAโ€™S TEDx talk:


  • Public Speaking
  • Board Level
  • Coaching for Excellence


December 7th, 2022

The rise of the CEO positioning: Four factors of success

Strategic CEO positioning can be a win-win opportunity for both the company and the executive.

March 28th, 2022

What does it really take to become a future-ready CEO?

The new CEO is very different from the CEO of the past.


Heimann Cvetkovic & Partners

Heimann Cvetkovic & Partners AG is an Executive Advisory Firm in Zรผrich, experts in creating strong and authentic Leadership Alliances at the TOP of organisations.


Corporate leadership