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Mark Sinnock

Global Chief Strategy, Data and Innovation OfficerHavas Creative Network

London, UK

Member Since June 2023


Integrated Marketing
Creative Direction


I oversee all strategy for Havas Creative Network globally. In the UK I hold the position of U.K. group Chief strategy officer across Media, performance and creative.

Published content

Synthetic vs. authentic: The next tension in marketing


Once again, as with tech and human creativity, consumers themselves are not binary things. It’s not AI vs. humanity. There’s a place for both.

The rise of the ME-conomy: When purpose gets personal


Being good, and spending a little happiness, is literally good for business.

Company details

Havas Creative Network

Company bio

At Havas, we believe that companies have a key role to play in solving the biggest challenges our world faces today – and every day we strive to operate responsibly for ourselves and our stakeholders. We’ve set a company goal to become B Corp as a Group within the next 2 years and the mission of Havas Impact+, our sustainability programme, has long been to encourage our agencies to harness the power of creative ideas through action and communication to bring about positive change in society and help our clients become a force for good. Havas is organised into 3 business units: Havas Creative Network, Havas Media Network and Havas Health & You. The creative business unit is made up of the Havas Creative global network, our dedicated customer experience network Havas CX, the Havas Edge global performance marketing network, BETC Group, and H/Advisors – an international network of strategic communications consultancies. The unit also encompasses many of the industry’s most creative and accomplished agencies, including Arnold, Buzzman, Camp + King, Conran Design Group, Host Havas, Battery, ROSA PARIS, Gate One, W&Cie and BLKJ Havas. With more than 9,000 employees across 150 countries, Havas Media Network consists of two global networks: Havas Media and Arena Media. Its role at Havas is to create the best media experience, capitalising upon the most meaningful media to build more meaningful brands. By understanding the media channels and moments that are most meaningful, HMG helps brands reach the most engaged audiences and move consumers to action. Driven by human purpose and focused on the betterment of humanity through health, Havas Health & You leverages a global collection of experts and individuals to positively impact patient lives. With over 6,000 leading experts in more than 70 countries, the global network’s core entities include Havas Life, Health4Brands (H4B), Havas Lynx, Red Havas, HHCX, and dozens of specialty companies around the world.


Marketing & advertising

Area of focus

Health & Wellness communication

Company size

10,001 plus