Member Since August 2023
Skills
About
As CEO, Martha is responsible for guiding the agency's strategic vision and overseeing the day-to-day operations. Her mission: to attract and retain the industry's best talent, create a positive and powerful culture that fuels innovative, out-of-the box thinking, and deliver solutions that impact clients' brands, businesses and bottom lines. Martha brings her extensive advertising and branding background, creative expertise and strong leadership skills to help move the agency forward.
![Martha Marchesi's avatar](/profile/_next/image?url=https%3A%2F%2Fs3.amazonaws.com%2Fcco-avatars%2F5373a666-cd35-4653-a097-33f0ad03f157.png&w=128&q=75)
Martha Marchesi
Published content
![18 steps to increase your employees' creative health](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.com%2Fimage%2Fupload%2Ff_auto%2Cq_auto%2Cc_fit%2Fwp-cms-2%2F2024%2F08%2Ffceb-ep-1920x1080-18_steps_to_increase-your_employees_creative_health-.jpg&w=3840&q=75)
expert panel
Aug 22, 2024
Is your team in a safe space to collaborate and share? Maintaining a successful business in the marketplace not only depends on brand loyalty from customers but also on the creative health of the company's employees. Fostering a company culture that makes staff members feel psychologically safe enough to express their interests and brainstorm with others will also demonstrate how much their contributions to the organization are valued. To help business leaders create a better work atmosphere, boost team productivity and morale, and spark innovation to move forward together, 18 Fast Company Executive Board members each offer one tip that leadership teams can do to support their employees' creative health at work.
![Three ways a strong brand can help you master the long sales game](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.com%2Fimage%2Fupload%2Ff_auto%2Cq_auto%2Cc_fit%2Fwp-cms-2%2F2024%2F07%2Fthree_ways_a_strong_brand_can_help_you_master_the_long_sales_game-.jpg&w=3840&q=75)
article
B2B sales cycles are longer than ever. Beefing up your brand identity can help you stay in it to win it.
![Expanding your sustainability story for talent](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.com%2Fimage%2Fupload%2Ff_auto%2Cq_auto%2Cc_fit%2Fwp-cms-2%2F2024%2F06%2Fexpanding_your_sustainability_story_for_talent-.jpg&w=3840&q=75)
article
Today, it's about more than the environment. Broadening your story is critical if you want to connect with employees.
![How a CMO can deliver quick wins](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.com%2Fimage%2Fupload%2Ff_auto%2Cq_auto%2Cc_fit%2Fwp-cms-2%2F2024%2F05%2FHow_a_CMO_can_deliver_quick_wins.jpg&w=3840&q=75)
article
May 21, 2024
Taking action shouldn’t take forever. Here are five ways CMOs can hit the ground running.
![How to tell an effective social good story—inside and out](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.com%2Fimage%2Fupload%2Ff_auto%2Cq_auto%2Cc_fit%2Fwp-cms-2%2F2024%2F04%2FHow_to_tell_an_effective_social_good_story%25E2%2580%2594inside_and_out-1-1.jpg&w=3840&q=75)
article
Both talent and customers prefer companies that drive social good. Here's how to communicate your commitments in ways that resonate with both groups.
![Four creative and strategic ways to approach B2B competitive analysis](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.net%2Fimage%2Fupload%2Fw_1280%2Cf_auto%2Cq_auto%2Cfl_lossy%2Fwp-cms%2Fuploads%2F2024%2F02%2FFour_creative_and_strategic_ways_to_approach_B2B_competitive_analysis-scaled.jpg&w=3840&q=75)
article
As market conditions and customer preferences change, keep an eye on your known adversaries—and an eye out for up-and-comers.
Company details
JK Design
Company bio
JK is a women-owned brand and communications agency with over 30 years of experience in branding, talent engagement, and social good storytelling. We blend empathy, insight, and a clear understanding of your goals to deliver brands, programs, and activations that showcase your value, drive interest, and deepen the connections that grow your business. We’re proud to have helped tell the stories of clients in the B2B, consumer, and employee engagement spaces—including ADP, Johnson & Johnson, Prudential, and Tiffany & Co. (to name a few!). We’d love to do the same for you.