Member Since November 2021
About
Philip enjoys sharing his views on what’s new or disruptive in the industry he has spent a career of more than thirty years working in. First and foremost, Philip likes to write. He is equally happy moderating a debate or workshop or interviewing an executive on video. Since Philip was young, he wanted to be a journalist, but an aptitude for science, the technology boom in Cambridge and his poor performance in English at school, led him into manufacturing, where he worked in design, manufacturing, management and sales and marketing. “You can do anything you want”, was the inspiring advice given to Philip by his entrepreneurial father Paul, an approach that led Philip to start his own design company in Cambridge in his twenties. An approach that led him to switch from technology to journalism in his thirties, publishing his first magazine, going onto launch Printed Circuit News, EMSNow, InnovationsFORUM and Scoop. Philip founded Scoop to help companies in the electronics manufacturing industry to plan, produce, deploy and measure content, supporting their brand and their lead generation strategy. He is at his happiest working with clients, exploring their products and markets, and helping create solutions to show their thought leadership and bring their customers to their products. If Philip weren’t working in the electronics manufacturing space, he’d like to be writing about travel or food, two of his other passions. He enjoys the travel opportunities his role allows him. Of course, he takes his running shoes with him, keen to keep in shape or run the occasional marathon.
Philip Stoten
Published content
expert panel
To blog or not to blog—if you're leaning toward the former, follow these tips to maximize your content's impact. Many businesses use blogs to share their insights, boost SEO, and connect with their target audience. Similarly, newsletters—which often include links and information from blog content—can put businesses top-of-inbox and top-of-mind for readers. However, simply publishing a blog or newsletter won't guarantee success; you'll need to carefully consider your content and overall approach. Below, the members of Fast Company Executive Board share the top benefits of business blogs and newsletters. They also discuss tried-and-true strategies for keeping your content fresh and interesting over time, ensuring your blog and/or newsletter continues to make its intended impact week after week.
expert panel
Apply these steps to get (and keep) your company off the ground. There is a traditional assumption that if a business is still around—and thriving—after its first five years in the marketplace, then chances are the leadership and team are bound to see their company survive to take further strides. Now, in the new norm, with a global economy that is constantly changing and a digital culture to keep up with, business owners must work double time if they want their products or services to remain relevant in the public eye and gain the attention of potential new clients and customers. If your company is still fresh out of the gate and looking for smart strategies to keep growing, tapping into the experience of successful entrepreneurs is a big help. Below, 14 experts from Fast Company Executive Board each offer one tip to help startup owners find ways to mitigate risk as they work to grow their businesses.
expert panel
It's a tough economy. Implement these tips to help your company thrive. When you're trying to get a small-business operation off the ground, sometimes everyone on the team will need to work harder with less until you make a name for yourself and the cash is rolling in. Yet, there is something to be said for running a tight ship, being conservative about your business spending habits, and saving for a rainy day when business is booming. Below, 12 Fast Company Executive Board members each share one way that small-business leaders can effectively manage their cash flow and working capital to ensure they have the resources they need to grow or scale their companies as the economy dictates.
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Sometimes, we are so obsessed with competing for market share that we forget that industry-wide marketing can create additional demand for everyone and increase adoption of a product or service.
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The world that we currently live in requires OEMs or brands to appear agile in the way they develop, launch and deliver products and solutions.
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Mar 23, 2022
The breadth of services offered is becoming increasingly important, as is the depth of the partnerships manufacturers can create with their customers—but right now, scale is driving many strategies.
Company details
SCOOP
Company bio
ABOUT develop ideas and concepts for mobile applications that support your business and strengthen your competitive advantage. Designed for smartphones and tablets, our applications are designed to make life easier and more enjoyable for businesses, their customers and employees. We’re well on the way to becoming the preferred partner for companies who want to get closer to their customers and target groups via apps. We are closely connected to the development environment in India and Pakistan, which is reflected in our competitive development budgets and smoothly running projects. We develop applications on all common platforms and we take pride in simplifying practical processes and make sure that all the applications we design are easy to use and intuitive. We set relevant milestones for all involved and comply with current norms and standards. which makes the approval process quick and easy. Apps are about to change the way we think sales, marketing and communication. This is creating a completely new agenda. . ABOUT makes it possible to have a targeted and interactive dialogue with your customers – and an instant response – 24/7.