Do I Qualify?
Pooja Vijay Kumar's avatarPerson

Pooja Vijay Kumar

Head of Platform Content DesignStealth

Palo Alto, CA

Skills

Content Strategy
Leadership
Technology

About

What I do: I write for a living. I write for, and most times in, technology products. My background: I’ve worked across industries shaping how people interact with technology—from improving personal finance habits to building experiences for both consumer and enterprise applications. My work sits at the intersection of emerging technologies, language, and human needs. Born and raised in Mumbai, I earned degrees in Computer Applications and Physics before moving to San Francisco for an MBA in Design Strategy. In 2024, I was named one of Silicon Valley’s 100 most influential women by the Business Journal. Writing: I contribute to the FastCo Executive Board, focusing on small and big ideas defining the design and technology industry. Connections: I regularly speak with people who are looking to break into design-in-tech, people who love human stories and nuance, and those who’re determined to make a dent in the universe.

Published content

15 steps to elevating your brand's eco-consciousness

expert panel

Apply these expert tips to boost brand credibility and longevity to compete in the sustainable marketplace. With environmental concerns growing on today's consumer radar, eco-conscious design is no longer a niche—it’s strategically imperative. And greenwashing doesn't cut it. Smart companies are realizing that designing products with environmental considerations front and center doesn’t just benefit the planet—it boosts resilience, brand loyalty, and long-term profitability.  From embedding circularity in every stage of the supply chain to choosing materials that nurture both nature and the user experience, sustainability fuels innovation when it's done the right way with an intentional design framework. Below, the members of Fast Company Executive Board share 15 ways for companies to design products that have a positive impact on the environment.  

20 strategies to manage your brand’s reputation in uncertain times

expert panel

Your brand's reputation doesn't have to waver just because the market does. In an unpredictable market, your brand’s reputation can feel simultaneously more fragile and more important than ever. A single misstep, a poorly handled crisis, or a lack of clear communication can erode trust faster than it’s built. To help you avoid a PR crisis, 20 Fast Company Executive Board members share their best practices for managing brand reputation. Follow their advice to strengthen and protect your brand, no matter the external circumstances.

Six solutions to create added value above your business competitors

expert panel

Here's how to keep customers engaged and curious about your brand. In a saturated market, at times it will be difficult to separate from your competitors who are vying for your target audience’s attention. That's where the design team steps in to highlight the benefits your brand is offering to solve industry challenges more innovatively. Below, six leaders from Fast Company Executive Board each offer their tips to help creatives and their companies develop or participate in business ecosystems that can add value to their products and/or services and reduce competition.

6 ways new tech can boost your creative team's collaborative efforts

expert panel

Here's how digital tools are helping leading business experts collab smarter. As technological innovations continue to evolve in today's digital landscape, the ability that companies now have to compete in the marketplace is more democratic. A brand's product design and image can make or break a consumer's decision.  There are a variety of tools currently available that are built to streamline the workflows of creative marketing teams and bridge communication gaps to make collaborative projects seamless. Below, six experts from Fast Company Executive Board weigh in on the role technology plays in enhancing a creative team's productivity.

9 effective DIY website builders for businesses on a budget

expert panel

Building your own sophisticated, modern business website is both possible and affordable with these top-recommended DIY tools. Every business needs a well-designed, functional website to engage prospective customers and showcase their products or services. Hiring a professional web designer isn't always in the budget for small business owners, so they need to rely on "do-it-yourself" tools to create their own sites. When it comes to choosing a DIY website builder, it's important to strike the right balance between features and affordability. Here, the members of Fast Company Executive Board share their top recommendations for business owners who want all the bells and whistles to create their dream website without breaking the bank.

15 business habits that may hinder competitive marketplace growth

expert panel

In today's workplace, practicing the importance of self-awareness starts from the top down. The strength of a successful business relies upon the people who are responsible for its daily operations. But building a power team starts from the top down. Therefore, leaders must set higher standards for themselves first if they expect others to follow in their footsteps to meet the expectations and mission of their business.  Self-awareness will also play a key factor in every leader's journey because if they are unaware of the negative energy they are spreading across their workforce, it may drive top talent away. Here, 15 Fast Company Executive Board members each discuss one seemingly harmless habit an executive may have that could be harming their business, and why it can make such a difference in the team's perspective of who they truly represent.

Company details

Stealth

Industry

Technology

Area of focus

Software

Company size

10,001 plus