About
Sarah Buckler is CEO of customer experience consultancy Tangible, which sits at the intersection of sales, marketing, and product. As CEO, Sarah is directly responsible for all aspects of the business, but let’s get real: what does that actually mean? Since joining Tangible in 2024, Sarah has united her team to reimagine the way the agency operates. This includes: setting a strategic growth vision and actionable goals for the next five years and beyond; defining and implementing a new organizational structure; leading the evolution of the company’s brand identity; and resetting the leadership team to ensure diversity of thought through cross-craft representation and the appointment of four female leaders. Under Sarah’s leadership, Tangible continues to deliver the results that clients such as Intel, Intuit, and Array have come to expect over the last two decades, while also pushing for more innovative programs that drive tangible results for brands and their consumers. Before becoming CEO of Tangible, Sarah served as General Manager at design and innovation company Huge, overseeing global craft and client operations, and developing and ensuring the implementation of the company’s Global Ways of Working Standards as it moved from a regional structure to a global model. Prior to her 10-year tenure at Huge, Sarah spent several years honing her digital marketing skills at Edelman. She is famous for her roll-your-sleeves-up, nothing-is-impossible spirit and her belief in team over self. She has brought those qualities to the table with household-name brands such as M&M’s, Home Depot, Pfizer, Eli Lilly, Hewlett-Packard, Dannon, and Blackberry, just to name a few. Through Tangible, that storied list continues to grow.
Sarah Buckler
Published content
expert panel
To bring out the best in their remote teams, managers must adapt their leadership styles to meet each employee’s unique needs, preferences, and work habits. Flexibility is essential to effective leadership, especially in remote and hybrid work environments. But flexibility doesn’t mean being hands-off or vague—it means knowing your people well enough to lead them intentionally, based on who they are and how they thrive. To that end, 20 Fast Company Executive Board members offer advice on how today’s managers can adapt their leadership approach to meet the needs of remote team members. From customizing communication styles to co-creating expectations, these strategies offer practical guidance for leading with empathy, clarity, and results.
expert panel
When your CEO shares your mission, you can focus on growth knowing the company is in good hands. Hiring the right CEO means finding someone who’s not just capable but deeply aligned with what your company stands for. You’re handing over the reins to someone who needs to lead, and lead like you would—with full conviction in the company’s mission and the clarity to drive it forward. It’s a high-stakes decision that can either strengthen or unravel your foundation. To help you make the right call, nine Fast Company Executive Board members share how they’ve identified and retained CEOs who are mission-driven, reliable, and ready to take the reins. Below, they offer practical ways for finding a leader who can build on your vision while giving you the freedom to focus on what’s next.
expert panel
A successful product launch doesn't happen overnight. Take the time to get it right. In today's fast-moving world, it takes a spark of creativity to develop a unique product or service that will have a profound impact in the marketplace. But without a clear vision and structured path to take an idea from inception to execution, it won't make it across the finish line. However, breaking down the innovation process into manageable stages can help companies systematically develop solutions that address real-world pain points and create true value for every stakeholder involved. Here, 15 leading experts from Fast Company Executive Board each list the common mistakes some companies make when trying to innovate, and why these practices should be avoided.
expert panel
Want to build stronger, more enduring client and customer relationships? Start by leading with the values that make people want to work with you—not just buy from you. Strong client and customer relationships are critical to business growth, retention and reputation—but they don’t happen by chance. They’re built over time through consistent leadership, clear communication and a deep commitment to the partnership. For leaders, that means modeling the behaviors and principles that earn trust and foster long-term connections. To help you foster strong, lasting relationships with your clients and customers, the members of Fast Company Executive Board discuss the leadership principles that guide each and every interaction.
Company details
Tangible
Company bio
Tangible is a CX consultancy punching above its weight to do big things with brands of all sizes. We sit at the intersection of sales, marketing, and product. We connect dots, people, and disparate ideas because that’s how the most inspired—and impactful—customer experiences are made. We're challenging our clients to think harder, aim higher, and drive faster toward measurable results that matter. Tangible is small enough to think big and big enough to make it real. Get real and get it right.