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Scott Brandon's avatarPerson

Scott Brandon

CEOTBA Worldwide

Charleston, SC

Member Since September 2024

Skills

Integrated Marketing
Brand Strategy
digital advertising

About

With over 30 years of experience in the marketing industry, I am the CEO and owner of TBA Worldwide, a group of six agencies that provide integrated and innovative solutions for various sectors, including hospitality, apparel, outdoor lifestyle, and technology. I am passionate about helping start-ups, established brands, and non-profits achieve their business goals and reach their target audiences. As one of only 24 Certified Brand Strategists in the nation, I specialize in strategy, consumer insights, branding, e-commerce, social media, content marketing, and creative development. I have led my team to win multiple awards for our work in B2B, financial, healthcare, CPG, real estate, telecommunications, and utility categories. I am always looking for new challenges and opportunities to leverage my skills and expertise in the dynamic and evolving marketing landscape.

Published content

15 ways to strengthen brand community through customer engagement

expert panel

With every step your business takes, it's essential to keep your customers, team, and industry associates informed, engaged, and connected to foster brand alliance and future growth. To keep a community thriving in any industry, company leaders need to create multiple opportunities for their stakeholders to engage. Whether it's through a customer online forum that supports the end users of the brand's products and services, or through virtual and in-person networking events that allow colleagues in the community to socialize and sound off on the latest hot business topics, people usually gravitate toward the spaces they feel most welcomed and connected. Below, 15 experts from Fast Company Executive Board each weigh in on how business leaders can work to create a more vibrant community centered around their company's mission and vision for future long-term success.

Company details

TBA Worldwide

Company bio

TBA Worldwide is your secret weapon for cohesive, data-driven growth. We're a powerful collective of specialist agencies, including the award-winning Brandon (integrated marketing), Cineloco (content creation), Eight Oh Two (performance marketing), Joybyte (influencer marketing), TBA Outdoors (outdoor specialists), and TravelBoom (hotel digital marketing). Together, we craft disruptive campaigns that have propelled hundreds of national brands across diverse industries to success. Stop managing silos, start owning your marketing narrative. Visit tbaww.com and see how TBA Worldwide can ignite your brand's potential.

Industry

Marketing & advertising

Area of focus

Content Production
Paid Media
Influencer Marketing

Company size

201 - 500