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Theresa Neil


Austin, TX

Member Since October 2023


Mobile Strategy
User Interface Design
Multi-Platform Strategy


Recognized as a "Top Designer in Technology" by Business Insider. Founder of Guidea, a 25 person UX design consultancy serving clients including Adobe, Bloomberg, eBay, Whole Foods, and Johnson & Johnson, and PayPal. Current innovation areas include MedTech, FinTech, AI/Machine Learning and Cloud & Cognitive SaaS solutions. Author of "Mobile Design Pattern Gallery" O'Reilly 2012, 2014 and co-author of "Designing Web Interfaces" O'Reilly 2009.

Published content

12 cash flow strategies to grow or scale any small business 

expert panel

It's a tough economy. Implement these tips to help your company thrive. When you're trying to get a small-business operation off the ground, sometimes everyone on the team will need to work harder with less until you make a name for yourself and the cash is rolling in. Yet, there is something to be said for running a tight ship, being conservative about your business spending habits, and saving for a rainy day when business is booming. Below, 12 Fast Company Executive Board members each share one way that small-business leaders can effectively manage their cash flow and working capital to ensure they have the resources they need to grow or scale their companies as the economy dictates.

Company details


Company bio

Guidea is a product design agency at the forefront of digital health design, defining experiences that have touched +600M lives worldwide. With a client portfolio including dozens of live products, clinical trials, and FDA approvals, Guidea has created transformative solutions through research, design, and commercial product launch for top health companies, leading medical schools, and pharma companies. From start-up to enterprise organization, Guidea’s collaborations consistently deliver meaningful and award-winning improvements for patient outcomes, and raise the standard for digital health care.



Area of focus

Mobile Design
Consumer Products Design
UX Strategy and Design

Company size

11 - 50