About
Tim Maleeny is President of Agency Solutions and Chief Client Strategy Officer for Quad, a leading marketing solutions company. Prior to joining Quad's leadership team, Tim held a variety of leadership roles across the marketing industry, including President and Chief Innovation Officer for Havas, Head of Strategy for Ogilvy, Executive Director of Brand and Marketing Strategy at R/GA, and Managing Partner at Deloitte. A true hybrid, Tim has also worked as a copywriter, producer, and new business director over the course of his career. And with a degree in computer science, he's a technophile at heart who's been relentless in expanding agencies' digital and CX capabilities. Tim is known for driving record new business growth and building award-winning cultures wherever he goes. As a strategist, his campaigns have won at Cannes, WARC, Effies, and the Jay Chiat Awards. He pioneered a narrative approach to integrated campaigns, which makes sense since he’s the bestselling author of six novels and multiple award-winning short stories. The comedic thriller JUMP was called “a perfectly blended cocktail of escapism” by Publishers Weekly, and his latest novel Hanging The Devil received a starred review from Library Journal for its “relentlessly fast-paced plot and delightful dry humor.” Always active as a mentor across the marketing community, Tim connects great people wherever he finds them. This will be his ninth year as a mentor for Women-in-Power, the cross-sector fellowship sponsored by 92Y, and he was named a Talent Champion by the ANA's educational foundation. Tim lives and writes at an undisclosed location in New York City.
Tim Maleeny
Published content
expert panel
Your brand's reputation doesn't have to waver just because the market does. In an unpredictable market, your brand’s reputation can feel simultaneously more fragile and more important than ever. A single misstep, a poorly handled crisis, or a lack of clear communication can erode trust faster than it’s built. To help you avoid a PR crisis, 20 Fast Company Executive Board members share their best practices for managing brand reputation. Follow their advice to strengthen and protect your brand, no matter the external circumstances.
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The agency world is facing a reckoning. It's time to return to creativity, talent, and client focus.
expert panel
Some executives are energized while others are cautious, but all agree that adapting to rapid innovation is essential to thriving in today's marketplace. The world is moving faster than ever, and technological innovation is at the center of it all. From generative AI to data-driven automation, change is happening at lightning speed—and business leaders are faced with a choice: embrace it, resist it, or try to strike a balance. Below, 18 Fast Company Executive Board members share how they really feel about the current pace of tech change, and what it means for their industries, their teams, and their leadership mindset.
expert panel
Balancing global strategy with local nuance isn’t easy, but it’s essential for leading across cultures effectively. For managers overseeing teams across multiple countries, striking the right balance between global consistency and local autonomy can determine whether your team feels aligned or alienated. It requires clarity on what must remain uniform—brand values, strategy, success metrics—as well as the flexibility to adapt delivery, communication, and leadership styles to local norms. Leaders who master this balance can minimize friction while creating environments where innovation, trust, and performance thrive across borders. To that end, 17 members of Fast Company Executive Board share their top strategies for navigating this complex but critical dynamic.
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Nov 27, 2024
No matter how good your data, it all amounts to nothing without a winning brand platform.
expert panel
Here are the go-to resources of leaders who are rising above their competition. For leaders, staying ahead of the competition in your industry requires more than just hard work. It calls for the right resources that provide timely insights, foster continuous learning, and help you adapt to industry shifts. Are you looking for a new go-to resource? If so, Fast Company Executive Board members share their favorites below. Whether it’s a trusted publication, an analytics tool, or a community network, it can make the difference between keeping pace and setting the pace in today's market.
Company details
Quad
Company bio
Quad is a global marketing experience company that helps brands make direct consumer connections, from household to in-store to online. Supported by state-of-the-art technology and data-driven intelligence, Quad uses its suite of media, creative and production solutions to streamline the complexities of marketing and remove friction from wherever it occurs in the marketing journey. Quad tailors its uniquely flexible, scalable and connected solutions to clients’ objectives, driving cost efficiencies, improving speed to market, strengthening marketing effectiveness, and delivering value on client investments. Quad employs approximately 13,000 people in 14 countries and serves approximately 2,700 clients including industry leading blue-chip companies that serve both businesses and consumers in multiple industry verticals, with a particular focus on commerce, including retail, consumer packaged goods, and direct-to-consumer; financial services; and health. Quad is ranked as the 14th largest agency company in the U.S. by Ad Age (2023), and the second-largest commercial printer in North America, according to Printing Impressions (2023).