Todd Bracher

Member Since 2022

Todd Bracher



New York City Area

I am part designer, entrepreneur, and scientist. I leverage these tools to lead opportunities that affect the human condition for the better. I believe the world is what we make it, and doing less bad is not good enough. I am the founder of Studio Bracher, an award-winning design and strategy firm with two decades of experience creating innovative products, building meaningful brands, and bringing game-changing experiences to life, from insight to realization. I am the founder of Betterlab, born from the belief that sometimes it is best to create what is not there, that needs to be there, to improve our world where possible.


  • Industrial Design
  • Design Strategy
  • Entrepreneurship


November 22nd, 2022

Here's how leaders and teams can embrace progress, not 'perfection'

12 ways managers and staff can command professional higher standards for themselves without obsessing or feeling anxious.

September 6th, 2022

14 strategies to build client community engagement 

Here's how business leaders are getting customers to participate and connect on a regular basis.

August 15th, 2022

15 strategies to build brand recognition on YouTube

Here's how to attract and retain long-term clients.



Betterlab is a visionary Industrial Design partner that co-creates with scientists, technologists, and innovators, to shape emerging research and foundational technologies into game-changing products and solutions that improves our bodies, minds, and the world in a measurable way.


  • Life Science
  • Industrial Design
  • Intellectual Property


Social impact & nonprofit