Todd Bracher

Member Since 2022

Todd Bracher


Todd Bracher Studio

New York City Area

I am part designer, entrepreneur, and scientist. I leverage these tools to lead opportunities that affect the human condition for the better. I believe the world is what we make it, and doing less bad is not good enough. I am the founder of Studio Bracher, an award-winning design and strategy firm with two decades of experience creating innovative products, building meaningful brands, and bringing game-changing experiences to life, from insight to realization. I am the founder of Betterlab, born from the belief that sometimes it is best to create what is not there, that needs to be there, to improve our world where possible.


  • Industrial Design
  • Design Strategy
  • Entrepreneurship


May 30th, 2023

Industry leaders discuss 14 factors of globalization in business

If your small business is in the process of branching out worldwide, consider the following points as you prepare for your launch.

May 25th, 2023

Six principles of design every business leader should understand

For business leaders looking to distinguish themselves from the competition, leverage their intellectual property, and accelerate the pace at which they are able to bring solutions to market, understanding the core principles of design is essential. 

April 11th, 2023

15 tips for preparing for a team collaboration

Preparing adequately for a team collaboration and brainstorming session is essential to ensure that everyone is on the same page and that the session is productive. 

April 11th, 2023

How design shapes meaningful science

In a sense, when you have a designer at the table, you avoid having to rely on hindsight.


Todd Bracher Studio

Betterlab is a visionary Industrial Design partner that co-creates with scientists, technologists, and innovators, to shape emerging research and foundational technologies into game-changing products and solutions that improves our bodies, minds, and the world in a measurable way.


  • Life Science
  • Industrial Design
  • Intellectual Property


Social impact & nonprofit