Member Since April 2024
Skills
About
With 25 years of experience creating data-based technology solutions, AtData CEO Tom Burke thrives on finding new and better ways for global organizations to use their first-party data to connect with customers including validating, verifying, and enhancing email addresses at scale. Prior to founding AtData, Tom was responsible for email hygiene products at Return Path and led the product team at Invertica. He began his career at Oracle, designing and implementing database applications for enterprise clients.
Tom Burke
Published content
article
Sep 20, 2024
To stay ahead of these multifaceted threats and prevent financial losses, compliance risks, and reputational damage, organizations must deploy a multi-pronged strategy.
expert panel
Marketing teams can comply with data collection restrictions and still connect with the right consumers. While data collection through AI tools can enhance a brand's ability to understand its customers' journey, new privacy laws and cookie restrictions are challenging innovative leaders and teams to think outside of their traditional marketing approach to gathering information. Expert members from Fast Company Executive Board highly recommend that companies prioritize compliance to create more transparency and develop authentic company-client relationships. Here, they provide seven solid strategies to address global privacy laws and overcome any impact these restrictive regulations may have on their advertising and marketing efforts.
article
Jun 19, 2024
Over the decades, plenty has changed. The death knell of email has been sounded time and time again, yet its demise remains greatly exaggerated.
Company details
AtData
Company bio
AtData is the leader in email address intelligence. Powered by accurate, comprehensive and privacy-compliant data, including 20+ years of historical email and postal addresses and billions of monthly activity signals, AtData's email address intelligence solutions help organizations recognize, know, and target the person associated with the email address. Empowering marketers to build more meaningful customer experiences, AtData validates and verifies its customers' first party data and enables organizations to develop actionable customer profiles and assess risk, resulting in an increase in customer engagement, sales, and retention.