Skills
About
Boris Dzhingarov is the founder and CEO of ESBO Ltd, a boutique link-building and digital PR agency helping brands boost visibility and authority through high-impact SEO strategies. With a global client base across industries, Boris leads a fully remote team delivering results-driven campaigns. Originally from Bulgaria and now based in Thailand, he also explores ventures in property development.
Boris Dzhingarov
Published content
expert panel
A successful business-focused self-help book starts with a clear message and a real understanding of your audience. The self-help genre is full of big promises, but when writing for business professionals, inspiration alone won’t cut it. These readers are often looking for practical insights they can apply quickly, with little patience for fluff or vague advice. That means authors need to bring clarity, credibility, and purpose to every page. To help aspiring writers approach the process with intention, Fast Company Executive Board members share what to consider before diving in. Follow their recommendations to craft a book that truly helps readers help themselves.
Company details
ESBO ltd
Company bio
ESBO Ltd is a boutique link-building and digital PR agency specializing in SEO-driven brand visibility. Working with clients across industries and geographies, ESBO crafts high-authority backlink strategies and earned media placements to strengthen online presence and search performance. With a remote-first team and a results-focused approach, ESBO delivers measurable impact through ethical, scalable SEO solutions.