Skills
About
Senior executive with experience in sales, marketing and general management fueling double digit growth and innovation for companies operating at the intersection of media, content and technology. Proven strategic and inspirational leader with a track record in cultivating relationships, building teams and growing revenue. Expertise in aligning corporate strategy with growth plans and creating a collaborative culture. Passion for building cross-functional teams that are data and results driven. Experience in private equity owned company structures. Frequent speaker and moderator for retail industry engagements and featured in numerous publications including Forbes, Women’s Wear Daily, AdWeek, Chief Marketer, SMB Retail Technology News, Chain Store Age, Retail Dive, Retail Customer Experience, Mobile Strategies 360, HOW Magazine, SXSW, Future Stores, Interactive Customer Experience, Wearable Technology UX, Retail Loco, and contributor to SharpHeels.

Jaime Bettencourt
Published content

expert panel
While inspiration and influence are both powerful tools, they don’t always mean the same thing or lead to the same results. At their core, both inspiration and influence aim to move people—but how they do so, and what follows, can vary dramatically. For leaders, choosing between (or balancing) the two can shape not only how others respond, but also how trust, motivation and lasting impact are built. Some see inspiration as the deeper force, igniting internal purpose, while others view influence as the practical key to decision-making and action. Below, 20 members of Fast Company Executive Board share how they view the distinction between inspiration and influence, and which they believe carries more weight in effective leadership.

expert panel
Make each annual conference more than a calendar commitment and turn it into a springboard for growth, insight and connection. Annual business conferences can easily become routine—another event on the calendar, another round of sessions and handshakes. But with the right approach, these gatherings can deliver far more than surface-level inspiration. Whether you’re attending to learn, leading a session, or using the event to align and energize your team, the real value lies in how you prepare, participate, and follow through. Below, 20 members of Fast Company Executive Board share their expert tips for getting the most out of your annual conference, year after year.

expert panel
Your brand's reputation doesn't have to waver just because the market does. In an unpredictable market, your brand’s reputation can feel simultaneously more fragile and more important than ever. A single misstep, a poorly handled crisis, or a lack of clear communication can erode trust faster than it’s built. To help you avoid a PR crisis, 20 Fast Company Executive Board members share their best practices for managing brand reputation. Follow their advice to strengthen and protect your brand, no matter the external circumstances.

expert panel
Business leaders across industries are leveraging AI to boost efficiency, improve decision-making, and provide deeper value to their clients. AI is rapidly changing how businesses operate, and the companies seeing the most value are the ones using it strategically. From streamlining internal processes to improving decision-making, AI has the potential to boost efficiency and your bottom line. But realizing those benefits takes more than plugging in a new tool; it requires clear goals, quality data, and strong human judgment. If you're seeking inspiration on business use cases for AI, the members of the Fast Company Executive Board share specific ways this technology has improved their operations.

expert panel
Apply these strategies to balance risks and stability and fortify your team's resilience. Leaders are often tested to their limits in today's rapidly evolving work environment and uncertain economic conditions. However, when challenges do arise, those are the moments when resilient leadership is the most important to inspire teams and ensure organizational survival and confidence. This will positively impact the company's long-term success. Below, 18 leading experts from Fast Company Executive Board weigh in on how to best cultivate resilience in leaders and the teams they manage, no matter what the marketplace looks like today or tomorrow.

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The most innovative retailers aren't marketing to demographic checkboxes.
Company details
Mood Media
Company bio
Mood Media leverages cutting-edge digital technology, curated and original creative content, and design expertise to create personalized, engaging encounters in every guest journey. Serving more than 500,000 customer locations in over 140 countries, Mood reaches 165 million+ consumers each day.