VP of MarketingEudaimonia Health
Member Since March 2021
Andrew Miller is the CEO & Founder of Eudaimonia Health. He is also Co-founder of WordSmiths, Inc. Prior to this he ran global growth and marketing teams for SaaS companies like Orbit, Agorapulse, Sumo.com and Process Street. When Andrew was asked to summarize himself according to the standard Twitter 140 characters, he described himself as the following: “Digital nomad workaholic fascinated in curating ideas by intertwining and distilling them to add value and disrupt the status quo.” A native of deep South Texas, Andrew earned his undergraduate degree from Baylor University and then continued his studies to obtain a Master's in Behavioral Economics.
The growth loop model has improved how we think about acquisition marketing.
If you want your praise to make a positive impact on your team, you have to be consistent, and you need to spread it around. Employees want to feel appreciated and recognized for their hard work. Many studies have shown the positive impact of praise on employee happiness and productivity. But it’s not enough to only recognize large milestones or focus on the major players in a companywide project. It’s important to find ways both small and large to regularly recognize a job well done. You can learn a lot about your company and team—and give morale a big boost—by looking for positive moments and thoughtful ways to praise. Below, 16 Fast Company Executive Board members reveal effective ways to praise team members for their ongoing great work.
You can get a handle on whether your marketing campaigns are succeeding or stumbling by combining hard data with human feedback. In any marketing campaign, the post-launch analysis is just as important as the outreach itself. Companies must analyze their efforts to determine what’s winning, what could be improved upon, and whether ultimate goals are being met. Even strategies that have succeeded in the past need to be reviewed to ensure they’re still resonating with audiences or if it’s time to try out a new trend. Data is important, but gaining a true understanding of what’s working takes more than scanning through Google Analytics. To get a more accurate assessment of the ROI of your marketing efforts, start with these 11 key steps shared by the members of Fast Company Executive Board.
Success in the modern business world depends on developing an authentic, genuine brand that makes customers feel understood and appreciated. Today there are so many established and new businesses—together offering a staggering array of products and services and easy to access online—that a company can no longer simply lean on their service offerings as their main point of attraction. Consumers want to support brands that they see as authentic and that share and practice their values. That’s why business leaders need to focus on creating a brand that encourages genuine connections and loyalty. Developing a brand is both a creative venture and a journey of discovery. Below, 15 members of Fast Company Executive Board share their top secrets to help you build an authentic brand that truly connects with your customers and audience.
We are disrupting a sleepy but rapidly growing industry by bringing a SaaS mindset into a legacy ecosystem. Eudaimonia Health is currently solely focused on the US market. We specialize in improving the lives of seniors through fitness & mental health services. We provide on-site mental health and exercise programs to seniors (ages 65-100+) nationally. We help seniors move better, feel better and experience a more fulfilled life.