Member Since 2021
San Francisco Bay Area
Becca is an award-winning corporate communications executive. An enthusiastic brand evangelist and master storyteller, Becca is not only passionate about building high-impact programs that build market leadership, she is also a strategic advisor, trusted leader, and relationship-builder. Known for creating strategic and innovative programs that build brand clout, “influences the influencers," and drives thought leadership, Becca humanizes brands and their stories to make true impact. Becca also serves as an advisory board member to two cybersecurity startups and is the Chair of the SF Pancreatic Cancer Action Network's Marketing Communications team. Becca holds a Master of Science degree from the London School of Economics and a Master of Arts degree from the University of Southern California.
The factor that makes QR codes most ripe for hacking is also what makes them most valuable for marketers.
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Research shows that the pandemic has disproportionately affected the well-being and careers of people of color, and employers need to implement measures to mitigate that impact.
Debate in the workplace is essential to collecting and considering diverse opinions, but it must be done respectfully.
Seeking capital to fund growth can come with strings attached, so it's important to ask yourself and your investors the right questions.
You can get a handle on whether your marketing campaigns are succeeding or stumbling by combining hard data with human feedback.
The future of automation is already here, and it's having an impact far beyond the tech industry.
Anticipating challenges rather than just reacting to them puts you a step ahead in overcoming them.
Corel products enable millions of connected knowledge workers around the world to do great work faster. Offering some of the industry's best-known software brands, we give individuals and teams the power to create, collaborate, and deliver impressive results. Our success is driven by an unwavering commitment to deliver a broad portfolio of innovative applications – including CorelDRAW®, MindManager®, Parallels®, and WinZip® – to inspire users and help them achieve their goals.