Member Since 2021
Raydiant
San Francisco Bay Area
After spending 20+ years learning from the brightest minds in business, I’ve learned this … The key to success is having the drive, passion, and hustle in everything you do. The key to leadership is enabling others to be the best they can be and supporting them along the way. When you couple those things, there is no limit to how much you can grow yourself and your business. I embody this lesson in all that I do: business and life. - I am the CEO of Raydiant, an innovative platform that delivers a personalized and unique in-store experience for your customers. - I am a Forbes Development Contributor writer on topics around sales strategy and management, operations management, and sales and marketing. - I am a gardener that takes exceptional pride in my famous hot peppers. ▶ Personal Website: BobbyMarhamat.com ▶ Raydiant Website: Raydiant.com
Brick-and-mortar has had a lively past, and I believe it will have an even brighter future.
Technology can not only allow your operations to stay on the cutting edge, but it can also give your in-store experiences a boost and an appeal that your competitors may not have.
Customers seek great in-store experiences at the brick-and-mortar retailers they shop with. They’re not just looking for a product to purchase—they’re looking for ease, convenience, engagement, and an overall positive experience that will compel them to return.
As a brick-and-mortar organization, your edict is to understand what the greatest number of shoppers want the most. While you can’t please everyone, you should absolutely work to please the majority of consumers—then do what you can to please the rest.
By implementing systematic, scalable metrics, you can accurately measure the ROI of each of your in-store experiences.
Everything moves faster these days, including trends in retail. What works today may not in a few months, requiring retailers to embrace constant innovation.
Effective in-store experience management requires keenly examining each stop along the customer journey.
Raydiant helps brick and mortar businesses create memorable in-store experiences by transforming their TVs into interactive digital signage that drive messaging, sales, and engagement. By simply plugging Raydiant's hardware into any TV, users have access to their full experience platform where they can create and manage their in-store experience from anywhere. Founded in April 2017 and formerly known as Mira, Raydiant is backed by technology investors, including Bloomberg, Inc., Transmedia Capital, 8VC, Atomic Ventures, and Ron Conway. Raydiant has also recently launched SecondScreen, a revolutionary product that helps bring teams and companies together in this new remote world. Check it out at https://secondscreen.co
Technology