Chad Engelgau

Member Since 2021

Chad Engelgau

CEO

Acxiom

Phoenix, Arizona Area

Chad Engelgau serves as Acxiom’s President and Chief Executive Officer, providing strategic leadership to the organization, which focuses on helping brands better use data, identity and technology solutions to understand people and create growth for their businesses. Chad is a founding member of Acxiom’s IDEA (Inclusion, Diversity, Equity and Awareness) Council and the executive sponsor for two of Acxiom’s Business Resource Groups, Acxiom Women LEAD and Acxiom Black Employee Network. He also serves on the board of directors for the Ad Council and is a member of the Ad Council Audit Committee. Previously, Chad served as Global Chief Data Strategist at Kinesso, the marketing intelligence unit of The Interpublic Group of Companies, Inc. (IPG), Acxiom’s parent company. Chad joined Kinesso after spending 13 years at Acxiom, where he held a variety of key leadership roles, including Chief Marketing Officer and Head of Strategy. Over his tenure he was responsible for leading data and identity product management and strategy as well as product marketing. Before joining Acxiom, Chad spent nine years at Dell Inc., rising from product engineering manager to corporate strategist for the Texas-based technology company. Prior to his years at Dell, Chad held various product management and technical roles at other enterprise companies.


SKILLS

  • Product Management
  • Strategy
  • Analytics

RECENT CONTENT

September 12th, 2022

11 reasons why some criticism in business is worth listening to

Don't turn your back on the naysayers—there's always room for growth.

September 6th, 2022

What every C-suite executive needs to know about Customer Data Platforms

How do you know which CDP solution to choose? Here’s what the C-suite needs to know.

September 1st, 2022

13 reasons business leaders are ready to resume in-person networking

Leaders (and their teams) can see significant benefits from participating in industry social settings.

June 10th, 2022

15 ways to engage more with environmental sustainability

Greater engagement with the corporate sustainability movement can serve your brand, its employees and its customers.


COMPANY INFO

Acxiom

We enable people-based marketing everywhere through a simple, open approach to connecting systems and data to drive better customer experiences for people and greater ROI for business. A leader in identity, customer data management and the ethical use of data for more than 50 years, Acxiom now helps thousands of clients and partners around the globe work together to create millions of better customer experiences, every day.


AREA OF FOCUS

  • Direct Marketing
  • Digital Marketing
  • Cloud Management

INDUSTRY

Marketing & advertising