Chad Engelgau

Member Since 2021

Chad Engelgau

CEO

Acxiom

Phoenix, Arizona Area

Chad Engelgau serves as Acxiom’s President and Chief Executive Officer, providing strategic leadership to the organization, which focuses on helping brands better use data, identity and technology solutions to understand people and create growth for their businesses. Chad is a founding member of Acxiom’s IDEA (Inclusion, Diversity, Equity and Awareness) Council and the executive sponsor for two of Acxiom’s Business Resource Groups, Acxiom Women LEAD and Acxiom Black Employee Network. He also serves on the board of directors for the Ad Council and is a member of the Ad Council Audit Committee. Previously, Chad served as Global Chief Data Strategist at Kinesso, the marketing intelligence unit of The Interpublic Group of Companies, Inc. (IPG), Acxiom’s parent company. Chad joined Kinesso after spending 13 years at Acxiom, where he held a variety of key leadership roles, including Chief Marketing Officer and Head of Strategy. Over his tenure he was responsible for leading data and identity product management and strategy as well as product marketing. Before joining Acxiom, Chad spent nine years at Dell Inc., rising from product engineering manager to corporate strategist for the Texas-based technology company. Prior to his years at Dell, Chad held various product management and technical roles at other enterprise companies.


SKILLS

  • Product Management
  • Strategy
  • Analytics

RECENT CONTENT

June 10th, 2022

15 ways to engage more with environmental sustainability

Greater engagement with the corporate sustainability movement can serve your brand, its employees and its customers.

May 17th, 2022

12 ways leaders are utilizing data to make better decisions

Being able to stay consistent with your strategic approach to meeting goals is key when it comes to navigating data variables.

April 29th, 2022

10 strategies to help your business thrive in an uncertain economy

Here's how to finesse supply chain demands in a low market.

April 21st, 2022

Reclaim your time with these 15 tips for better balance

Finding a balance between work projects and personal pursuits can be challenging, but these practical strategies can help.


COMPANY INFO

Acxiom

We enable people-based marketing everywhere through a simple, open approach to connecting systems and data to drive better customer experiences for people and greater ROI for business. A leader in identity, customer data management and the ethical use of data for more than 50 years, Acxiom now helps thousands of clients and partners around the globe work together to create millions of better customer experiences, every day.


AREA OF FOCUS

  • Direct Marketing
  • Digital Marketing
  • Cloud Management

INDUSTRY

Marketing & advertising