CEO and PresidentAcxiom
Member Since September 2021
Chad Engelgau serves as Acxiom’s President and Chief Executive Officer, providing strategic leadership to the global organization, which focuses on helping brands better use data, identity and technology solutions to understand people and create growth for their businesses. Chad is a founding member of Acxiom’s IDEA (Inclusion, Diversity, Equity and Awareness) Council and the executive sponsor for two of Acxiom’s Business Resource Groups, Acxiom Women LEAD and Acxiom Black Employee Network. He also serves on the board of directors for the Ad Council and is a member of the Ad Council Audit Committee. Previously, Chad served as Global Chief Data Strategist at Kinesso, the marketing intelligence unit of The Interpublic Group of Companies, Inc. (IPG), Acxiom’s parent company. Chad joined Kinesso after spending 13 years at Acxiom, where he held a variety of key leadership roles, including Chief Marketing Officer and Head of Strategy. Over his tenure he was responsible for leading data and identity product management and strategy as well as product marketing. Before joining Acxiom, Chad spent nine years at Dell Inc., rising from product engineering manager to corporate strategist for the Texas-based technology company. Prior to his years at Dell, Chad held various product management and technical roles at other enterprise companies.
Nov 22, 2023
Implement these strategies to build stronger team morale and loyalty in 2024. In today's marketplace, when it comes to attracting and retaining staff members who want to invest their time and services for the long term, trust and transparency are required every step of the way. In addition, it's even more important to ensure that potential employees and employers are in alignment during the hiring process to begin with. Fostering a workplace culture that encourages regular team communication empowers staff members to voice any concerns as needed and feel recognized when they make a valuable contribution to help their department or company move forward. Below, experts fromFast Company Executive Board share 16 strategies to help employers improve employee retention rates in the coming new year.
Aug 31, 2023
Apply these tips to foster improvement in your business products and services. It's important to keep your eye on the prize when you're running a business you want to see survive. But, it's not always easy to outdo your company's biggest achievements, or implement needed improvements, year after year—especially in a tight economy. Despite reality, however, whether your company was able to move the needle forward by an inch or a mile to reach its bottom line this past year, it's essential to highlight each moment. By doing so, you'll be able to boost employee morale and heighten productivity among your loyal team members. Here, 15 members of Fast Company Executive Board share one new thing they've already implemented or are excited about doing in the coming year to enhance their business image, company core values, and work culture!
Business leaders share their thoughts on how to build your business the right way. Oftentimes, when business begins to pick up the pace and executives are able to maintain positive outcomes on their bottom line objectives, quarter over quarter, there's a sudden temptation to push the brand of products further to improve or expand upon its current offerings. But depending on the economic climate in the overall industry, sometimes it's worth treading lightly and putting on the brakes to take your time and conduct further research before getting too far in over your head. Here, eight Fast Company Executive Board members offer one tip for brand leaders to carefully evaluate their existing products or services and identify opportunities for improvement or expansion.
How can executives, who are already trying to navigate through disruption at all levels, realize the value and avoid the pitfalls of AI?
Do your team members possess these key characteristics? The key to maintaining longevity in business is to hire the right people who can best represent your company and its core values. Whether it's someone who is excellent at forecasting what leadership should be focusing on for the future or an employee who does a great job keeping the team morale elevated with their high energy and daily motivation, staff members can make or break the company's long-term success. Here, 13 Fast Company Executive Board members explore the type of talent and characteristics that are essential for leaders to bring on board to manage their company's operations and achieve growth objectives effectively.
We enable people-based marketing everywhere through a simple, open approach to connecting systems and data to drive better customer experiences for people and greater ROI for business. A leader in identity, customer data management and the ethical use of data for more than 50 years, Acxiom now helps thousands of clients and partners around the globe work together to create millions of better customer experiences, every day.