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Christopher Tompkins

CEO and Head StrategistThe Go! Agency

Tampa/St. Petersburg, Florida Area

Member Since October 2021


Digital Marketing
Social Media Marketing
Email Marketing


Christopher Tompkins is the CEO and founder of The Go! Agency and an internationally renowned expert on digital marketing. With more than two decades of experience, Christopher has turned The Go! Agency into one of the top 10 marketing agencies in Florida, top 25 digital marketing agencies, and his podcast, The Social Marketing Academy, has earned praise as one of the top 10 digital marketing podcasts airing today. He’s written two books, The Go! Method and Is Social Media Right For Your Business, and is a frequent contributor to Forbes, Entrepreneur Magazine, Tampa Bay Business Journal, Newsweek, Fast Company, Yahoo Finance, The Wise Marketer, The Grit, Money Magazine, and other illustrious trades.

Published content

Apply these 14 tips to stay financially fit in the business

expert panel

Keeping a close eye on your cash flow is essential to running a successful company. When you are founding your first business, there are so many lessons to absorb—particularly when it comes to hiring the right staff members to ease the workload, so you can focus on your strengths. In addition to attracting a talented and trustworthy team, who can help move the company forward, staying on top of the organization's finances is a priority if you want to maintain and grow a thriving business.  To offer a few more suggestions to keep the business afloat, a panel of 14 Fast Company Executive Board members are here to shed some light on the top financial advice they've received throughout their journey. The following best practices have positively impacted their entrepreneurial careers. 

Don't make these 15 critical email marketing mistakes

expert panel

While email marketing can provide a great ROI, it has to be done the right way to make an impact. By 2025, the number of daily global emails sent is expected to surpass 376 billion. That's why a good email marketing campaign has to stand out from the noise and truly entice its recipient to open and click through. At the same time, it can't be too pushy or sales-oriented -- you don't want to scare off your customers. Mistakes are common in email marketing, especially for companies new to this marketing channel. Below, 15 Fast Company Executive Board members give examples of some of the biggest email marketing mistakes they've seen and how you can avoid them.

11 reasons why some criticism in business is worth listening to

expert panel

Don't turn your back on the naysayers—there's always room for growth. No one ever looks forward to hearing negative feedback from their colleagues or clients, but when it's delivered in a constructive manner to teams who are willing to listen, it can make all the difference in the world.  Whether an organization needs to work on closing the communication gaps or elevating its product and service delivery process, implementing a new way of doing things in a timely fashion, will also boost a team's morale to develop their skills and help the business improve further. In this latest panel, 11 Fast Company Executive Board members describe how some criticism, taken, can actually be more beneficial for the company.

15 ways to attract the top independent contractors

expert panel

Here's how to build a pipeline of services to address your department's needs.  In a gig-driven economy, it's essential to find highly-skilled freelancers who are willing to handle extra assignments during a busy season for your team. Be selective about your decision when reviewing the feedback of the consultant's previous and current clients. And, based on the expectations about the job requirements,  keep an open line of communication so that everyone is on the same page.  Below are 15 best practices, courtesy of Fast Company Executive Board members to help leaders to attract a diverse group of candidates and retain them for future projects. 

13 ways to keep your business relevant in a tough economy 

expert panel

If you're worried about consumer loyalty in the current climate, apply these business tips to help your company regain its confidence and continue to grow. To remain competitive and fresh in the eyes of loyal customers, lean in a little further to focus on the clients' potential needs. You'll be one step ahead of their own anticipation. As you continue to also address their immediate issues, remember to demonstrate your company's willingness (through your actions and gestures of appreciation) to be completely present and accessible throughout every stage of their journey.  By practicing these simple methods, you'll secure their interest, enthusiasm, and excitement about your company's capabilities to sustain them over time in today's marketplace.  Below, 13 Fast Company Executive Board members are sharing their creative ideas to build multiple revenue streams and upgrade your offerings.

Seven ways to modernize company's call center

expert panel

Build a better service unit to improve your customer journey and satisfaction rates. To improve the quality of a company's call center, it's important to consider the B2B or B2C audience that the staff is serving. Investing in the latest software tools and offering ongoing training will reiterate core values and elevate the employees' abilities to handle unique challenges and experience ecosystems. Below, a panel of seven experts from Fast Company Executive Board share their top tips to boost success rates and customer satisfaction through the business call center.

Company details

The Go! Agency

Company bio

WE LOVE WHAT WE DO, AND WE LOVE MAKING YOU SUCCESSFUL! What sets our agency apart is our distinctively client-focused approach to help you grow your business online. We are engaged with you from the first conversation and truly care about creating the best possible solution for your needs. You set the tone, and we’ll empower you to market your business online with confidence. Our team of forward-thinking creative designers, marketers, writers, and account managers deliver a comprehensive array of cutting-edge services customized to exactly what you need no matter what stage you are in within the online marketing spectrum.


Marketing & advertising

Area of focus

Digital Marketing
Social Media Marketing
Email Marketing

Company size

11 - 50

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