Fernando Anzures

Member Since 2021

Fernando Anzures

CEO

EXMA Global

Florida

I help people and individuals to develop Marketing Skills through my learning platform EXMA (The biggest Marketing Education Platform in LATAM). My goals it train +100 MM people with our unique method embedded in all our products. Fernando has a 28 years of experience 18 of those years in the Corporate side with a strong proven track record in Sales, Marketing, Commercial and General Management functions across 8 countries in 3 multinational companies across Latam. Coca-Cola, Philip Morris and Red Bull. The platform includes On and Off line events, an editorial division were we publish marketing and business books a speakers bureau and and our biggest challenge EXMA U. As a speaker Fernando has 3 best seller books and he is a very well known key note speaker for trend, business, entrepreneurship, social media, word of mouth and shopper marketing & trends across the globe. Fernando combines his entrepreneur activity with one of his passions "Public Speaking" where he has bring more than 600 conferences related to Social Business, Entrepreneurship, WOM, Customer Service, Leadership & Shopper Marketing in 26 countries / 4 continents. Fernando is Interested in capital ventures, market and business expansion & growing his network around the globe. "Keeping the energy flow". It’s his mantra Specialties: Word of Mouth Marketing, Shopper Marketing, Digital Marketing, Social Media, WEB 2,0, innovation , disruption and education. developing long term business relationships and creating value added to customers, business and markets.


SKILLS

  • Marketing Strategy
  • Strategy
  • Marketing

RECENT CONTENT

January 13th, 2022

16 signs of a toxic work environment (and how to address the root issue)

Negativity on the job leads to critical issues for leadership and their staff members.

January 11th, 2022

Here's how to make key leadership meetings more meaningful

Give the right leaders a creative space to help move your organization forward in the new year.

January 10th, 2022

14 ways to gauge customer satisfaction

If you want to grow a successful business and be sure that your clients are satisfied, it's important to track their digital footprint and exposure to your brand—every step of the way. By doing so, you'll be able to quickly address any questions, concerns, or deal-breakers that may come up immediately. This will help in reassuring them that they've made the right decision engaging with your company's products and services. 

January 7th, 2022

If an employee needs a new role, here's how to find the right fit

If a team member exhibits low performance but high potential, it may be time to pivot them toward a different position.


COMPANY INFO

EXMA Global

EXMA is the biggest marketing platform in Latinamerica, we create unique educational experiences based and focused in Marketing. We organize events (2019 we brought Barack Obama to one of our events) We create outstanding education through on line and off line marketing education We train and certify public speakers We create unique experience on the street ¡Marketing Expeditions!


AREA OF FOCUS

  • Brand Marketing
  • Content Marketing
  • Affiliate Marketing

INDUSTRY

Marketing & advertising