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Genevieve Wilkins's avatarPerson

Genevieve Wilkins

Executive Vice President, Creative DirectorROKK Solutions

Washington, DC

Member Since March 2024

Skills

Team Building
Adobe Creative Cloud
Brand Strategy

About

Genevieve earned a Bachelor of Fine Arts degree at the School of Visual Arts in NYC. Her first role at Ogilvy launched her to an accomplished 20+ year career in visual design and marketing. Genevieve created award-winning design and brand strategies for big brands such as; JP Morgan Chase, Goldman Sachs, Swissotel, Verizon, DoorDash, Exxon, The National Zoo. Ciba-Geigy and many others. Genevieve’s unique experience combines business acumen with an ambitious creative vision. As a Creative Director, she focuses on content strategy, brand awareness, social media campaigns, project management, video, website design, experiential, user experience, building teams and vendor relationships. Her mantras are. “If you’re passionate about what you do you’re more likely to be great at it.” “A good designer should be able to design anything." Her professional goals are to have fun at what she loves, lead by example, create great work and mentor creative talent to be fearless visual storytellers. Specialties: Team building, Adobe Creative Cloud, brand strategy, creative strategy, content creation, integrated media marketing, new ways to visually tell and apply stories, mentoring, design, art direction, and project management.Genevieve earned a Bachelor

Published content

12 certifications that are worth your time and investment

expert panel

What's your business specialty? Use this list as a starting point for growth, development, and long-term career success in design. As the current market continues to evolve and grow more complex, it's a benefit to have years of practical, on-the-job training on your resume. It's a bonus if you can also find the time to become certified in a niche industry or specialization in your specific field that will put you in the driver's seat when determining the direction you want to take in your career. Here, 12 experts from Fast Company Executive Board each suggest one certification that every aspiring design leader should consider to enhance their current and future business options in their field of choice.  

Considering a worktech upgrade to improve daily operations flow?

expert panel

9 best practices for business leaders looking to implement transformational software. Developing a company culture that is focused on bridging the communication gap between your employees who work on-site, remotely, or choose a hybrid solution that is flexible with their lifestyle is a smart move in today's business environment. However, if you're reviewing the latest software that could be a game changer in terms of high-performance levels, don't make any major department or company updates until you've got the right data in hand to make your case.  Gathering some practical feedback about your team members' workflow needs is another good place to start before introducing a new software program that may or may not be a good fit for your establishment. Here, nine experts from Fast Company Executive Board each provide one way for company leaders to design a better workplace experience through the current worktech products and services available on the market.  

Company details

ROKK Solutions

Company bio

ROKK Solutions is a full-service, bipartisan public affairs firm that provides its clients with winning communications strategies designed to influence policy and sway opinion. Founded by Ron Bonjean and Rodell Mollineau the firm’s leadership have worked at the highest levels of government, won some of the country’s biggest political and public affairs campaigns and are well-recognized and respected voices in national media circles. Sitting at the nexus of policy, politics and communications we know how government and media work, and bring decades of combined experience to each client engagement, ensuring your public policy objectives are successfully met.

Industry

Marketing & advertising

Area of focus

Communications Strategies
Media Relations
Crisis Concierge

Company size

11 - 50