Greg Kihlstrom

Member Since 2022

Greg Kihlstrom

Principal

GK5A

Washington D.C. Metro Area

Best-selling author, entrepreneur, and host of The Agile Brand podcast. I help enterprise leaders with the people, processes, and platforms that make marketing technology and CX successful.


SKILLS

  • Marketing Strategy
  • Customer Experience
  • Digital Strategy

RECENT CONTENT

March 16th, 2023

Meaningful uses of artificial intelligence for marketers

Artificial intelligence has applications for marketers and others within the business well beyond using a single platform.

February 10th, 2023

What leaders need to know about the health of their marketing technology stack

By understanding these key factors, you can take the necessary steps to ensure that your marketing technology stack is supporting your marketing efforts effectively and efficiently.

January 9th, 2023

Embracing the customer lifetime value model

CLV is extremely important for those organizations that are embracing the modern view of a service-based model and the future of customer experience.

December 9th, 2022

14 tips companies need to consider before going fully remote

If you're trading in your brick-and-mortar space in favor of a digital office environment, business leaders are weighing in on some important points before you jump ship.


COMPANY INFO

GK5A

GK5A works with enterprise marketing and CX leaders on the strategy and implementation of marketing technology and CX platforms. We focus on aligning the people, processes, and platforms to ensure sustainable results.


AREA OF FOCUS

  • Management Consulting
  • Marketing
  • Digital Marketing

INDUSTRY

Marketing & advertising