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Greg Kihlstrom


Washington, DC

Member Since September 2022


Marketing Strategy
Customer Experience
Digital Strategy


Best-selling author, entrepreneur, and host of The Agile Brand podcast. I help enterprise leaders with the people, processes, and platforms that make marketing technology and CX successful.

Published content

Successfully incorporating AI into your digital transformation initiative


There are likely many ways that artificial intelligence can benefit your organization, and you likely don’t have time to wait in order to reap the potential benefits.

Eight ways authoring a book can catapult your career to the next level

expert panel

Unlocking the potential of writing a book goes far beyond merely sharing knowledge and stories. As a New York Times bestselling author of eight books and the founder of Legacy Launch Pad, a collective that helps business owners publish authority-building builds, I've seen the power of influence that comes from publishing quality thought leadership. Not only can the process of publishing a well-crafted book land you speaking gigs around the world and reach new clients and partners, but it can also push your boundaries and help you find clarity in your own ideas. If you're a business leader or industry expert who is hesitant about authoring a book, I asked eight members of Fast Company Executive Board Book Authors, a community I lead, to speak from their experience about how their book(s) changed the game.

Why you should decouple your website platform from your website redesign


While a website redesign keeps plenty of web designers busy, it can be disruptive to business, be expensive, and is often less-than-optimal for the customer. 

Let’s be real about AI and our work


How leaders and managers can be realistic about their teams’ usage of artificial intelligence tools to enhance their work and be more productive.

Aligning marketing operations with your marketing strategy


When MOps is used effectively, it can provide the structure and governance to ensure you are starting, executing, and analyzing your marketing initiatives in the best possible manner.

Meaningful uses of artificial intelligence for marketers


Artificial intelligence has applications for marketers and others within the business well beyond using a single platform.

Company details


Company bio

GK5A works with enterprise marketing and CX leaders on the strategy and implementation of marketing technology and CX platforms. We focus on aligning the people, processes, and platforms to ensure sustainable results.


Marketing & advertising

Area of focus

Management Consulting
Digital Marketing

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