Member Since November 2022
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About
I’m a life science professional and strategic thinker. I am most passionate about helping companies, teams and individuals achieve their full potential. I currently work as Head of Omnichannel Marketing at PharmaForceIQ. Previously, I worked in Oncology Marketing with EMD Serono and AstraZeneca as well as worked in strategy consulting with the IMS Consulting Group (now IQVIA) where I engaged with clients that are mid-sized startups to top 10 biopharmaceutical companies (both pharmaceutical and medical diagnostic industry) on varieties of engagements including market research, strategy, commercialization and business development, regulatory hurdles, company evaluations, technology scouting, and M&A deals. I find the science and analytics combined with the art of strategic and creative thinking very invigorating. I’m in permanent beta, always excited to learn and take on new challenges. Specialties: AI and ML in Pharma Marketing, Promotional strategy evaluation, Commercial portfolio and pipeline analysis, Launch strategy development and evaluation, Portfolio alignment, KOL profiling, Organizational/Resource benchmarking
Hemal Somaiya
Published content
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Five ways to effectively manage channels to reach health care professionals efficiently.
expert panel
Make sure your organization is ready when Uncle Sam comes knocking. When your company has an appointment with the IRS, it can be very intimidating and something you should never take lightly. Therefore, it's a smart idea to connect with a tax attorney to obtain the proper guidance on how best to prepare. In the meantime, six Fast Company Executive Board members share their best practices for how to handle an IRS audit or investigation.
expert panel
Try these simple ideas to build the right community partnerships that make a difference. When you're a small business owner just starting out in the marketplace, one way to expand your reach and build stronger, authentic community relationships is by paying it forward to others who are in need. There are plenty of creative ways to get started if you begin to think outside of the box to develop a relatable tie-in that also builds on the company's mission and credibility. Below are 15 experts from Fast Company Executive Board to share their tips.
expert panel
Jan 20, 2023
Here's what to do if your business has just been hacked. With cyber at an all-time high in today's marketplace, it's practically impossible to avoid putting your business at risk if you don't have the proper tools and a response plan already in place. But it's important not to blame yourself or your team if your company has fallen victim because you didn't see it coming. Instead, stop and think more strategically before you make any rash decisions about how to overcome the temporary crisis. Below are 10 experts from Fast Company Executive Board who can help you and your team implement the best strategies to come out on top and maintain credibility in the industry you represent.
expert panel
Top business leaders discuss the most effective approaches they've utilized to increase their customer reach. Coming up with a winning strategy to build a better brand and increase your company's prospects for steady growth may be a hit or missed opportunity if you're not being intentional about how to attract and retain your ideal customer. Conducting A/B testing on a regular basis is one of the best ways to sample various marketing strategies until your marketing and sales team can pinpoint what actually sticks with your target audience members the most and why it stands out. Below, 13 Fast Company Executive Board members explain their methods to gaining more traction in today's competing business industries and how your organization can do the same.
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Combining the approach with data and technology-driven, targeted applications provides the highest ROI.
Company details
Company bio
Artificial Intelligence powered digital marketing Omni channel solution for Pharmaceutical and Biotech