Jessica Thorpe

Member Since 2021

Jessica Thorpe

Co-founder & President

gen.video

Massachusetts

Media-industry veteran with deep understanding of the evolving interactions between consumers and brands.


SKILLS

  • Digital Marketing
  • Social Media
  • Digital Strategy

RECENT CONTENT

November 3rd, 2021

15 ways e-commerce businesses can thrive in the ‘off-season’

The holiday season may bring an influx of sales to your e-commerce business, but the right strategies can keep your customers coming back even in the off-season.

October 27th, 2021

14 low-cost ways to get good publicity for your business

Don't let a limited budget stop you from promoting your new business.

October 5th, 2021

Social commerce: Trends and keys to success

People have more choices than ever when it comes to their video content.

September 29th, 2021

14 effective ways to use livestreaming to build a community around your brand

The growing popularity of livestreamed video content can give businesses a great new way to connect with customers.


COMPANY INFO

gen.video

gen.video is the leading influencer platform helping brands educate customers about their products while driving Commerce outcomes with powerful video. gen.video is a trusted partner of F500 Brands & Retailers for over 10 years, and provides turn-key services to identify, monitor, syndicate and track success of all digital/social activations. We believe in the power of social proof and its ability to educate, inspire and guide customers on making the right purchase. Our proprietary, data-driven approach to influencer marketing produces highly persuasive videos proven to lift sales on eRetail.


AREA OF FOCUS

  • Digital Marketing
  • Affiliate Marketing
  • Content Marketing

INDUSTRY

Marketing & advertising