Member Since May 2022
Skills
About
Innovative marketing executive with extensive experience in operations, brand management, product development and leadership. Strong record in strategy development blending consumer insight with actionable data, and building amazing teams.
![John McNelly's avatar](/profile/_next/image?url=https%3A%2F%2Fs3.amazonaws.com%2Fcco-avatars%2Fb9849d09-5453-4b20-944f-6b9f1d90a738.png&w=128&q=75)
John McNelly
Published content
![13 ways company leaders are elevating their brands’ authenticity](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.net%2Fimage%2Fupload%2Fw_1280%2Cf_auto%2Cq_auto%2Cfl_lossy%2Fwp-cms%2Fuploads%2F2023%2F07%2Ffceb-ep-1920x1080-13_ways_company_leaders_are_elevating_their_brands_authenticity-scaled.jpg&w=3840&q=75)
expert panel
If you want to promote authenticity, living your brand's truth starts from within. Becoming a standout business in the industry doesn't just happen overnight. It may take years to build the trust and loyalty that you've sought from potential clients and customers. But before you try to convince people on the outside why they should buy into your brand of products or services, it's also smart to get your internal team on board with the company's core values and mission you want them to embrace. Once you create a solid connection with the stakeholders on your team, they'll be empowered to promote your company as brand ambassadors. Below, 13 Fast Company Executive Board members share their secrets to exhibiting brand authenticity and remaining true to your core values across the company—providing customers with a great first impression of what the organization truly stands for day to day.
![How property tech can optimize multifamily communities all-around](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.net%2Fimage%2Fupload%2Fw_1280%2Cf_auto%2Cq_auto%2Cfl_lossy%2Fwp-cms%2Fuploads%2F2023%2F05%2Fhow_property_tech_can_optimize_multifamily_communities_all-around--scaled.jpg&w=3840&q=75)
article
Property technology and its solutions are an essential element in creating a more democratized, eco-friendly housing landscape that improves living conditions for people and the planet.
![Leasing nirvana: Automating the leasing process](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.net%2Fimage%2Fupload%2Fw_1280%2Cf_auto%2Cq_auto%2Cfl_lossy%2Fwp-cms%2Fuploads%2F2023%2F04%2Fleasing-nirvana-automating-the-leasing-process-scaled.jpg&w=3840&q=75)
article
Apr 19, 2023
If all the competing pieces shift into a collaborative mentality and meet in the middle, just imagine the innovations they’ll come up with.
![15 tips for creating content that will build customer loyalty](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.net%2Fimage%2Fupload%2Fw_1280%2Cf_auto%2Cq_auto%2Cfl_lossy%2Fwp-cms%2Fuploads%2F2023%2F03%2Ffceb-ep-1920x1080-15-tips-for-creating-content-that-will-build-customer-loyalty-1-scaled.jpg&w=3840&q=75)
expert panel
With the right content strategy, you can keep customers coming back to your brand time and time again. Customer loyalty is crucial for the success of any company, and one effective way to build it is through creating engaging content that resonates with customers. Content can be delivered through a variety of channels, including social media platforms, email marketing campaigns, podcasts, and more. However, with so many options available, it can be challenging for companies to determine which channels and types of content will be most effective in building customer loyalty. To help, a panel of Fast Company Executive Board members offers their best tips for creating engaging, exciting content that keeps customers interested in your brand.
![Property management systems should help (not hurt) multifamily’s frontline employees](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.net%2Fimage%2Fupload%2Fw_1280%2Cf_auto%2Cq_auto%2Cfl_lossy%2Fwp-cms%2Fuploads%2F2023%2F01%2FProperty-management-systems-should-help-not-hurt-multifamilys-frontline-employees-scaled.jpg&w=3840&q=75)
article
It’s time to finally help the frontline team by moving managed property technologies into the future.
![What does it mean to be a digital person—and why would multifamily operators and residents care?](/profile/_next/image?url=https%3A%2F%2Fimages.fastcompany.net%2Fimage%2Fupload%2Fw_1280%2Cf_auto%2Cq_auto%2Cfl_lossy%2Fwp-cms%2Fuploads%2F2022%2F08%2FWhat_does_it_mean_to_be_a_digital_person%E2%80%94and_why_would_multifamily_operators_and_residents_care.jpg&w=3840&q=75)
article
Aug 12, 2022
These technologies are finding their way into the mechanisms of the everyday, real world. And virtual though they may be, digitally created humans can provide enormous benefit and purpose to our physical world and lives.
Company details
Quext
Company bio
Quext is a game-changing property management platform, built by industry experts that makes smarter decisions brilliantly simple. It’s the easiest-to-learn, most-intuitive, all-in-one, cloud-based apartment community nerve center ever offered. It's a smart idea that's simply overdue.