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Kate Rundell's avatarPerson

Kate Rundell

Global Head of Central Marketing (CMO)Amazon Business

Seattle, WA

Member Since October 2023


Cross-functional Team Leadership


As a leader, I strive to create a culture where optimism motivates, while maintaining a firm footing in reality, a bias for action, and a focus on each of the little day-to-day steps that will help get to where we’re going long-term. I develop and mentor teams to high performance with a growth mindset and am passionate for impacting a world that gives equal voice and opportunity to all people. My strength is in growing teams and affecting strategic transformations in quickly scaling organizations. I influence pivots in culture, eliminate dysfunction, and manage people directly yet compassionately through the discomfort of change. I am a builder who loves working collaboratively cross-team, including engineering, operations, UX & design, and sales & marketing. As a business and marketing generalist, I am versatile and easily shift roles, quickly picking up new skills and adapting to changing and growing company needs. I have experience with everything from digital and brand strategy to campaign development and interactive marketing to technical program and product management. I love everything about marketing. The marriage of art & science. The importance of strong storytelling & human empathy. The ability to drive massive business growth and global reach/impact without sacrificing profitability. A pluralist at heart, my flexibility and conversability allow me to go into any situation and be comfortable with blank space. I get excited by ambiguity and am adept at influencing across matrixed/siloed organizations. My experience allows me to think broadly and systemically about how to integrate teams for scalable growth and results. A global perspective puts me into the hearts and minds of a diverse group of individuals - I have a customer centric viewpoint and can understand different lenses. I have been the voice of the customer, and I understand customer sentiment and intent.

Company details

Amazon Business



Company size

501 - 1,000