Kurt Kaufer

Member Since 2021

Kurt Kaufer

Partner/CGO

Ad Results Media

California

Ad Results Media is a pioneer of the podcast movement and has been leading the broadcast industry for 20+ years. As the preeminent audio media agency in the U.S., we focus on buying media on podcasts, radio, satellite radio, digital audio and YouTube. Our buying power, industry relationships, proprietary ad grading and monitoring platforms, and deep analytical skill set have enabled us to transform a once upper-funnel marketing channel into a performance machine. With offices in Houston, TX and San Diego, CA we strive to create truly effective client partnerships by focusing on analytics, problem solving, critical thinking, proactivity, flawless tactical execution and comprehensive marketing strategies developed with a blend of marketing, business and brand needs in mind. OUR MISSION This is our guiding light. We strive to be different and challenge conventional advertising agencies by focusing on the fundamental tactics that tend to get forgotten; identifying and solving the true business need, thinking critically, being proactive and truly using data to make smart marketing decisions. OUR APPROACH We have built our business around the concept of putting our clients first. Although most agencies also communicate this message, we live it by making strategic efforts to structure our business in a way that allows us to have fewer, but deeper and more successful partnerships. AUDIO SERVICES: - Podcast Advertising - Radio Advertising (Terrestrial & Satellite) - Streaming Audio Advertising - YouTube Advertising - Influencer Marketing Personal Specialties: Digital Marketing, SEM, Retargeting, Paid Social Media, Strategy, Affiliates, Tactical Execution, Product Feeds, Web & Business Analytics, CSEs, Marketing Audits, Display / Mobile / Native, e-Commerce, Digital Audio / Video, Conversion Op, Radio / Podcasts


SKILLS

  • E-Commerce
  • Online Marketing
  • Web Analytics

RECENT CONTENT

September 22nd, 2022

16 lessons leaders have learned from a crisis 

Your ability to weather a huge storm, in the marketplace, may also increase the growth potential of your business success down the line.

August 15th, 2022

15 strategies to build brand recognition on YouTube

Here's how to attract and retain long-term clients.

December 15th, 2021

Navigating The Dynamics Of A Remote Workplace

Remote and hybrid workplace environments are here to stay.


COMPANY INFO

Ad Results Media

As a trailblazer in the audio industry, Ad Results Media (ARM) moves brands beyond merely being heard. ARM places breakthrough brands at the forefront of storytelling, forging intimate and impactful connections with listeners and their favorite hosts. With more than 20 years of experience, ARM effectively connects audiences with brand messages, delivering richer and more meaningful ROI in the form of reach, relevance and resonance. The company, with offices in Houston, Austin, Los Angeles, San Diego and Boston, is a leading purchaser of audio influencer ads nationwide and leverages strong relationships within the industry to connect brands with over 10,000 of the world's high-profile news, sports and entertainment creators. Be Part of the Story™ and follow along @adresultsmedia.


AREA OF FOCUS

  • Podcast
  • Influencer Marketing
  • Audio Advertising

INDUSTRY

Marketing & advertising