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Lorne Lucree

Chief Innovation OfficerVoyant Beauty

West Orange, NJ 07052

Member Since August 2022


New Product Development
People Management


Proven C-suite Innovation and Global Marketing leader with extensive experience at every step of the beauty and personal care value chain: - Global Marketing and Product Development at the top beauty companies in the world (L’Oreal, Estee Lauder) as well as one of the first and most successful Indie Brand Incubators (Luxury Brand Partners, Oribe, R+Co) with proven successful exits - Lead innovation, R&D, and ESG at the largest personal care contract manufacturer in North America working with a range of specialty retail brands and blue chip CPGs, able to speak manufacturing, quality, regulatory, Ecovadis, supply chain, operations, conversion revenue and contribution margin - Track record of successful partnership with Founders (IGK, Oribe, R+Co) and Global Influencers (Patrick Starrr) to build out brand design and bring vision to life - Worked closely with the most in demand Branding Agencies (Aruliden, Schoolhouse, Established, Gates) to define strategy, look and feel - Extensive network of raw material, packaging (custom and stock), and contract manufacturer (skin, body, hair, color, tools, implements) partners - Understanding and execution of process to successfully launch brands at Sephora, Ulta, Birchbox, Amazon, Bluemercury, Neiman Marcus, Cult Beauty, Douglas, Mecca, and more - Close partnership and experience with Private Equity and Venture Capital partners - Award winning concepts/products, including: Allure Best of Beauty Breakthrough, Allure Best of Beauty, Cosmopolitan, O-Magazine, CEW, Men’s Health, Glamour, Shape, Refinery 29, and more - NYU Stern MBA with strong marketing, technical, and communication background

Published content

What can The Real Housewives teach us about consumer behavior? To understand reality, suspend it


The next time you’re thinking about predicting trends, product launches, or social content, flashback to any Housewives reunion special you’ve watched.

Here's how leaders and teams can embrace progress, not 'perfection'

expert panel

12 ways managers and staff can command professional higher standards for themselves without obsessing or feeling anxious. What does your version of "finished" look like? Does a designated task have to be "perfect" or can it simply be "good enough"—for the moment?" If you're a manager or direct report who struggles with the idea of "perfectionism" in the workplace, then you may be missing out on the bigger picture.  While the fine details of a crucial assignment or potential contract should never be compromised or taken lightly, finding the right balance to get the primary work done, effectively, and in a timely given manner is just as essential. Focusing on what you can control—in lieu of what you can't, is also a key component of personal growth and continued learning to build further on the next iteration of a project. Here are 12 tips from  Fast Company Executive Board members to help change your mindset and improve your workflow habits so you can move forward.

Spice Up Your Life: What the Spice Girls can teach us about creating breakthrough beauty product innovation


The next time you look at your marketing calendar or product brief, take yourself back to 1997 and add some spice to your approach.

15 ways to create a purpose-driven brand 

expert panel

Holding fast and spreading the word about what your company truly believes in may galvanize new partnerships and potential customers.  To establish a winning brand that has true purpose, make your company's mission personal not only to yourself but your entire team. So stand firm on the core values of your business and surround yourself with the right stakeholders who are willing to champion your brand and help execute its goals. If you're authentically passionate about providing products and services that can solve your clients' problems, your credibility as a reliable establishment in the field will continue to grow.  Below are 15 Fast Company Executive Board members to share their ideas and increase your influence in the marketplace. 

16 business experts share their reasons for staying the course 

expert panel

Here's some extra motivational wisdom to keep you moving forward as well. Running a business is not for the faint of heart. It requires the confidence to make better decisions and self-awareness to remain humble enough to attract employee loyalty and trust.  In addition to having critical thinking skills, you also have to be willing to consider other people's ideas and be ready to pivot, carefully, as the market—as you once knew it—begins to evolve. We asked 16 members from Fast Company Executive Board what inspires them to keep striving and stay in business. Here's what they had to say.

A simple framework for creating an ESG strategy


Your ESG strategy should feel custom and unique to you and the way your business operates, but also very compelling to your customers and business partners.

Company details

Voyant Beauty

Company bio

We serve our customers at every stage of the brand lifecycle. Offering an integrated network of innovation and manufacturing capabilities that delivers responsive solutions and increased speed to market. We have revolutionized the contract manufacturing discipline.


Corporate leadership

Area of focus

Consumer Goods
Product Management

Company size

1,001 - 5,000