Member Since 2022
The Ricciardi Group
New York City Area
Marisa Ricciardi is the Founding Partner and CEO of the Ricciardi Group, the NY-based strategic marketing agency with clients including Visa, iCapital, Splitit and Adobe, which received Inc’s Fastest Growing Companies award three years running. Ricciardi started her career as a trader on the Unit Investment Trading Desk at Morgan Stanley, became a Vice President at Goldman Sachs, and then the CMO of the New York Stock Exchange (NYSE Euronext). Riccardi is on the Fast Company Executive Board, part of the Forbes Next 1000, a visiting lecturer at NYU, a founding member of the private peer-to-peer network Extraordinary Women on Boards (EWOB) - serving on the Boards of Siena College Stack Center for Innovation and Entrepreneurship and JJellyfish - and is very active in the angel investing community.
Beware of agencies that are shiny objects and flash over substance. Agency/client relationships today must be metrics-driven and outcomes-based. Anything else is history.
Prioritze solutions to improve your customers' journey.
Employees need to know where you stand regarding the issues they care about—and they need to know that you care about them.
We're a B2B creative, strategy and marketing group made up of a diverse and agile network of capabilities and talent who understand complex businesses. Our work with Fortune 500 companies keeps our thinking rooted in experience and unparalleled expertise. Helping early-stage companies develop their brands requires a nimble, even disruptive approach. The intersection of big and small creates a dynamic exchange between evergreen strategies and innovation.
Marketing & advertising