Max Koziolek

Member Since 2022

Max Koziolek

CEO and Co-Founder



Max is founder and CEO of the Berlin based startup Spectrm and has a background in law and politics. Spectrm provides media companies and brands a platform for using messenger applications to create bot and chat channels to reach users and audiences. The company was launchpartner of the Facebook Messenger this year. In addition to Facebook Messenger, Spectrm‘s platform works on Slack and Telegram.


  • Social Media Marketing
  • Start-Ups
  • Journalism


December 8th, 2022

Chatbot marketing: Five best practices for creating a successful chatbot

It’s time to shed old marketing approaches that aren’t working and go from speaking at customers to speaking with them.

October 11th, 2022

Three challenges faced by marketers today and what you can do about them

Overcome common challenges by offering something different to your customers in the form of one-to-one conversations.

July 25th, 2022

Five predictions for the future of chatbot marketing that will benefit brands

Marketing is always evolving, so go meet your customers where they are.

June 22nd, 2022

A crash course in chatbot marketing: Five steps to success for your marketing team

If you thought individual customer engagement at scale, high conversion rates, gathering zero-party data, and standing out among the other advertising noise out there was just a dream, think again.



Spectrm is the conversational marketing platform that powers many of the world's leading chatbots. From disruptors to Fortune 100 companies, teams rely on Spectrm’s platform, conversational AI and customer success to design experiences their customers. The era of chatbot hype is over. Personalizing customer experience at scale in 1:1 conversations is a reality. The future of commerce is conversational and the opportunities are limitless. Our mission is to give you superpowers to build a bot that your customers love. Think of Spectrm as mission control for launching your brand into the conversational marketing stratosphere. Our approach is simple. Great tech makes it possible. Great humans make it successful. Conversational marketing is a new frontier. Unlock its full potential by combining your creativity with our powerful marketing technology and experienced human touch. We empower you with all the tools you need to crush your marketing goals. With dedicated customer success that supports you with best practices every step of the way. Brands all over the world trust Spectrm to have better conversations with their customers. Want to build customer relationships that convert at scale with and launch a chatbot you’re proud of? Get in touch.


  • Conversational Marketing
  • Chatbots
  • Facebook Messenger


Marketing & advertising