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Melissa Bell's avatarPerson

Melissa Bell

Global CMO2K

San Francisco, CA

Member Since February 2024

Skills

Business Strategy
Team Leadership
Marketing Strategy

About

Mel is a visionary business executive and award-winning chief marketing officer with 25+ years of experience leading high-growth and turnaround operations across multiple continents in fast-paced, competitive environments. An empathetic leader with a strong executive presence and a deep passion for building diverse global teams, futurist technology, brand storytelling, consumers, and pop culture, Mel drives record growth by transforming complex business challenges into tangible plans, leading creative ideas into impactful marketing initiatives, and building brands and communities.

Published content

11 ways to boost your leadership EQ and gain employees' respect

expert panel

Apply these emotional intelligence strategies to improve your department and company work culture. According to a survey published by Statista Research Department, 52 percent of organizations have employed senior leaders based on their emotional intelligence (EQ) skills. The ability to gain the loyalty of the team you are trying to lead successfully often relies on your willingness to actively listen to the concerns and aspirations of your employees. It's only then that you'll be able to access your staff's support and strengthen the type of team morale that can move companies forward. To provide some practical examples of what this type of leadership approach looks like, experts from Fast Company Executive Board explain how elevating their EQ has helped them to enhance their team relationships for the better and made them more approachable and trustworthy—a leader that their direct reports can trust.

Company details

2K

Industry

Media & entertainment

Company size

1,001 - 5,000