Michelle Hayward

Member Since 2022

Michelle Hayward

CEO & Founder


Chicago Area

I was raised in a community where actual frozen deer had a second life as lawn ornaments during Christmas. My escape at 16 was through a congressionally funded scholarship to Germany. These early years informed my proudest moment in 2020 when my business earned B CORP certification. Doing business with community, people and the planet in mind matters to me and informs how we behave with the large, multi-national businesses we support. Today, I live in Chicago in a restored municipal bath house with my life partner and a needy cat.


  • E-Commerce
  • Brand Building
  • Social Entrepreneurship


November 4th, 2022

14 tips to build brand awareness this holiday season (and beyond)

Implementing these top strategies may help your business stand out during one of the most competitive selling cycles of the year. 

November 4th, 2022

9 ways to walk away from a bad business relationship

Be ready to end the deal with grace. 

November 3rd, 2022

12 ways companies can compete in the talent acquisition market

Utilize these strategies to win over the job candidate you have your hopes on.

October 21st, 2022

Apply these 14 tips to stay financially fit in the business

Keeping a close eye on your cash flow is essential to running a successful company.



WE DELIVER GROWTH THROUGH PURPOSE-LED TRANSFORMATION. Bluedog Design delivers clear and enabling strategies that grow markets, businesses and the most highly valued brands in the world. Bluedog’s repeatable, scalable methodologies are rooted in the principles of Design Thinking. While delivering decades of returns for our clients, we've mastered the art of uncovering insights, the discipline of iterative design and innovation, the practice of organizational buy-in and adoption, and the gift of translating complexity to clarity. We are known not just for inspiring progress, but for throwing ourselves into each client's context to make it happen—all within a journey that brings our partners a more intuitive understanding of their consumers, businesses, and organizations. www.BluedogDesign.com


  • Consulting
  • Marketing
  • Digital Marketing


Marketing & advertising