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Mike Koenigs

FounderThe Superpower Accelerator

San Francisco, CA

Member Since March 2022

Skills

Advisor
Startup Founder
Marketing Strategy

About

Mike Koenigs is a serial Entrepreneur, judge on Entrepreneur.com’s “Elevator Pitch”, Forbes and Entrepreneur Writer, 13x Bestselling Author, Mike Koenigs helps “Experts Build Empires” and "Category of One" brands. He works with entrepreneurs to elevate their status, authority, thought-leadership and message to create more impact, income and freedom. His companies have helped over 61,000 customers in 156 countries get noticed, amplify their message, create awareness, gain attention and engagement so they attract better customers who spend more. As a serial entrepreneur, his first exit, Digital Cafe, one of the first digital marketing agencies, was sold to the publicly-traded Interpublic Group. His next two, Traffic Geyser and Instant Customer, were SaaS companies, and were sold to publicly-traded companies. His fourth business was sold in 2018 to a private buyer. He co-hosts the "Capability Amplifier" podcast with Strategic Coach founder, and author of “Who, Not How” and “The Gap and the Gain” author, Dan Sullivan and “The Big Leap” podcast with NYT Bestselling author Gay Hendricks. He’s a regular contributor and columnist for Entrepreneur and Forbes magazines and interviewed, consulted and advised celebrity clients, billionaires and bestselling authors including Tony Robbins, Paula Abdul, Richard Dreyfuss, Dave Asprey, JJ Virgin, John Assaraf, Brian Tracy, XPrize founder Peter Diamandis, Jorge Cruise, Harvey Mackay, Daniel Amen and Darren Hardy.

Published content

11 spring cleaning ideas for business leaders and teams

expert panel

Consider these best practices to enhance your business focus. Spring cleaning in the workplace is more than just getting rid of old files, so you can consolidate your space. It can also be an annual ritual for leaders and teams to renew their mindset and create smarter, more efficient ways to conduct business operations and satisfy their customers' biggest pain points. In the long term, decluttering your physical business space and readjusting old procedures and thinking patterns can free your time to focus on what matters most for your company to succeed. Eleven leading experts from Fast Company Executive Board share the same sentiment. Here, they discuss their plans for spring cleaning and what they hope to accomplish by doing so.

Intent-based marketing: How to read the minds of your prospects and hijack your competitors’ business

article

The goal for marketing is always to spend less to attract better customers quicker, and big data is the way to do it.

How to buy your company without giving up equity & create multiple liquidation events

article

This non-obvious, nuanced, and sophisticated mind-bender of a strategy enables you to retain complete ownership and control of your business without a need for investors.

Here's how to make an effective cold call pitch

expert panel

The cold call pitch isn't dead, but it does have to be done the right way to get the best results. Cold calling can be awkward at times. You only have so many minutes to get the strongest points about your product across, and you're always at risk of your prospective client hanging up. But in the modern digital era, calls shouldn't ever be "cold." Connections are easier to make when you start with common ground, and that can be easy to establish with a quick Google search of your target client. Below, a panel of Fast Company Executive Board members shares the best ways to warm up your cold call and make your pitch successful. 

Thinking about starting a business?

expert panel

When you're a small business owner tasked with juggling multiple areas of the company, it can seem intimidating at times because you want your business to be a success in the industry. You can reach short- and long-term goals by focusing on your own personal strengths. It's best to strategically delegate tasks to key team members because this will allow them to develop and grow professionally. To avoid burnout across the organization, it's also essential to keep your staff's bandwidth in mind from the very beginning. Don't be afraid to outsource other duties as needed. By doing so, your entire staff can focus on what truly matters in efforts to move the business forward one step at a time. New to entrepreneurship and feeling overwhelmed about the business challenges that lie ahead in an uncertain market? Here are 12 experts from Fast Company Executive Board to share their best-kept practices for overcoming the obstacles of running a start-up.

10 Strategies To Determine The Right Focus In Business 

expert panel

Prioritze solutions to improve your customers' journey.  During and beyond the global health crisis, plenty of corporate leaders and small business owners alike, have readjusted their thought processes on how they do business.  Some began to streamline certain aspects of their product and service offerings to improve bottom line outcomes so the establishment could not only survive in an uncertain and evolving economy but thrive and continue to shine above their competitors. Here, 10 business leaders from Fast Company Executive Board weigh in on what their top strategies have been for streamlining their company's focus and how doing so is impacting their clients' positive engagement with the business. 

Company details

The Superpower Accelerator

Company bio

What is the Superpower Accelerator? 🎯 "We help businesses owners and entrepreneurs with complex products attract, grow and sell to sophisticated audiences." 💵 We create stories and messages, offers and strategies to grow your audience, enroll more customers faster, increase your prices, status, authority and pre-eminence. ⭐️ We help you find and capture opportunities you might not see because you’re too close to your business. 💥 We have connections, resources and relationships to solve virtually any “HOW” problem and build these solutions 🔥 In summary, we get you attention, go big, elevate and amplify who you are, grow an audience and monetize it so you can work less and improve your lifestyle 📣 “Mike is an extraordinary man. He’s brought me insights on how to reach people on the Internet that are so valuable. This is a man you should deal with. Take advantage of what he has to offer.” - Tony Robbins 🎥 "Meet" Mike Koenigs by watching his sizzle reel, narrated by Tony Robbins here: http://www.MrBz.com/Sizzle

Industry

Marketing & advertising

Area of focus

Marketing
Business Development
Messaging

Company size

11 - 50