Skills
About
I founded Potloc with Louis Delaoustre as a response to a much-needed revamp to the way consumer research has been conducted up until now. As consumers changed behaviors during the past 2 decades due to globalization, the rise of mobile technologies, and interconnectivity, the opportunity to make these changes happen was unique. Potloc was born as a way to advance the methodology, using today’s technologies, and placing consumers at the heart of it all. Since we use social networks to deploy our surveys, we have access to insights of a new generation of consumers: Millennials, Gen Z, as well as other demographic and interest groups.
Rodolphe Barrere
Published content
expert panel
Good communication skills are an essential key to success for any professional, but especially so for leaders. The art of communication is an essential skill for all leaders. They must learn to communicate effectively with various people, whether they're offering feedback to team members, sharing information with stakeholders, or pitching their organization's services to potential clients or the public at large. To get a message across effectively, leaders must be able to adapt as necessary to each situation. Of course, building this skill comes more easily to some people than it does to others, but it should be actively nurtured by anyone in a leadership position. Fortunately, there are several ways a leader can refine and improve their communication skills. Below, 16 members of Fast Company Executive Board share their best strategies for doing so.
article
With such a vast pool of potential respondents, researchers can use social sampling to reach any audience—niche or broad, B2B or B2C—anywhere in the world.
Company details
Potloc
Company bio
Trusted by the world’s leading brands and consulting firms, Potloc provides hyper-targeted consumer insights that help businesses understand the habits of their target audiences. Founded in 2014, Potloc has established a new standard in consumer research. Using social networks, we make data accessible, allowing businesses to connect with their communities. With over 70 million questions answered, Potloc helps businesses across the world solve their most complex problems. Headquartered in Montréal, Canada, Potloc has offices in the USA and Europe.